Lexy DL
Funnel Builder, Copywriter & Strategic Business Manager
Ready for work
Lexy is ready for their next project!
Recently upgraded the look and feel of a client's landing page. Something about clean design just makes my mouth water 🤤
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Some days I'm designing landing pages.
Some days I'm building sales funnels or crafting automations.
Some days I'm deep in psychology-based sales copy.
Some days I'm creating Instagram content.
Other days I'm the manager - managing tasks, contractors, building SOPs, onboarding new clients and team members, analysing what's working, what's not working, and the best way to move forward.
My work wear many hats, and I wouldn't have it any other way.
People often ask, 'So what do you call yourself — an OBM? A funnel builder?'
Honestly, I don't have a neat answer for that yet, and I've made peace with it (for now).
What I do know is this: I'm grounded, I'm a little (a lot) nerdy, and the thought of cleanly organised systems makes my mouth water.
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What if your business made sales, onboarded customers, and recovered lost revenue... all while you're asleep? 💤
In my humble opinion, automation is crucial. Be that to nurture your leads, build trust or just make them feel taken care of.
This is a complete automation ecosystem inside that runs on autopilot, 24/7, 365 days.
Most businesses are losing money not because their product is bad, but because nothing is following up, nurturing, or catching the gaps.
This fixes that.
Do you have an automation in place?
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When my inner geek is in full swing.
When you truly enjoy what you do, it's easy to care and be creative.
Pleased with this automation I set up for my client, now she can stop manually sending emails and finally make it to that yoga class she’s been cancelling for months!
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Client came for a funnel setup for her Masterclass and ended up staying for more - the foundation: her branding guideline.
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Most coaches have multiple offers. Not all of them show them in one place. And that's exactly the gap this project fills.
This client has multiple offers spanning different levels of depth, investment, and commitment. She wanted to make it easy for her ideal client to find her entry point and ways to work with her, so this is what we did:
🔥 A single, structured landing page that maps every offer clearly
🌿 Freebie/entry-level
🌀 Mid-tier containers
👑 Premium offers
📋 Certification waitlist capturing future demand without distracting from current offers
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Built on Systeme.io, this project proves that even with platform limitations, clarity and clean design still shine through.
I believe less really is more, it’s all about making the tools work FOR you.
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