Agrima Intodia
UX/UI Designer | Mobile Apps · Healthcare SaaS · AI Products
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"Problem: Pet owners struggle to find trustworthy, nearby dog walkers quickly — most booking experiences are cluttered, slow, and feel unsafe for first-time users.
My role: Designed the complete UI/UX for a dog walking mobile app as part of a structured UX design course project. This included user research, defining the problem space, creating user personas, building wireframes, and designing high-fidelity screens in Figma.
What I designed: Onboarding flow, walker discovery screen with filters, walker profile page, booking and scheduling flow, and real-time walk-tracking screen.
Result: A clean, trust-first app experience that makes finding and booking a dog walker feel as easy and safe as booking an Uber. Focused heavily on a clear information hierarchy and simple navigation for first-time users.
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CONFYRA — AI Fitness App for Women
Problem: Fitness apps ignore women's confidence and emotional relationship with exercise. My role: Designed a full 15-screen iOS app concept from scratch, including onboarding, confidence score ring, mood-based workout filter, and AI coach screen.
Result: A complete product concept that prioritises mental confidence alongside physical fitness. Tools: Figma, FigJam.
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During my internship at CIFAR, I worked on designing the complete patient and doctor workflow from scratch to create a more intuitive and user-friendly healthcare experience.
The main challenge was that healthcare platforms often become confusing due to complex navigation, too much information, and unclear user flows for both patients and doctors. My goal was to simplify the experience and make the platform easier to understand and use for users with different levels of digital familiarity.
I worked on structuring the end-to-end workflow, including appointment booking, consultation flow, patient records, doctor interactions, and navigation patterns. I focused on improving usability, reducing confusion, and creating a clear information hierarchy so users could complete tasks more efficiently.
Throughout the process, I applied UX thinking to understand user pain points, organize the workflow logically, and design interfaces that balanced functionality with simplicity. The project helped me strengthen my skills in user flow design, problem-solving, wireframing, and creating scalable healthcare experiences from the ground up.
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While Amazon is highly optimized for conversions, I observed that the checkout flow can still feel visually overwhelming, especially for mobile users and first-time customers. The experience contains multiple sections, dense information, and distracting elements that can increase cognitive load and hesitation before payment.
My redesign focused on creating a cleaner, more intuitive, and conversion-focused checkout experience by improving visual hierarchy, simplifying information structure, and making the primary actions more prominent. I also aimed to reduce unnecessary scrolling and make the process feel more guided and reassuring for users.
The goal of the redesign was not just to make the interface visually modern, but to improve usability, reduce checkout abandonment, and increase user confidence during payment.
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