Product Launch Strategy

Starting at

$

1,500

About this service

Summary

Scope: I help businesses create effective launch strategies for new products, from identifying the target market to developing messaging that resonates with potential customers.

Timeline: This service typically takes 2-4 weeks to complete, depending on the complexity of the product and the client's responsiveness.

Getting started: To get started, I will need a comprehensive brief from the client outlining their product, target market, and business goals. The more information you can provide me, the better the product launch strategy can be.

Project Success: Project success means that the product launch is successful, the target audience is engaged, and the product receives positive feedback from the market.

What's included

  • Market research

    A comprehensive report that analyzes the market trends, target audience, and competitive landscape for the product, and identifies opportunities and potential barriers for successful product launch.

  • Competitor analysis

    A report that evaluates the strengths and weaknesses of the product's competitors, and provides insights into their marketing strategies and tactics.

  • Product positioning statement

    A concise statement that defines the product's unique selling proposition and identifies the target market and key messaging for successful launch.

  • Launch strategy roadmap

    A detailed plan that outlines the tactics and activities for successful product launch, including marketing and PR strategies, target audience outreach, content creation, and post-launch evaluation metrics.


Duration

2-4 weeks

Skills and tools

Product Strategist
Copywriter
G Suite

Work with me