Brand Messaging and Guidelines Package by Pranav Jayaraman

Brand Messaging and Guidelines Package by Pranav JayaramanBrand Messaging and Guidelines Package by Pranav Jayaraman

Brand Messaging and Guidelines Package

Pranav Jayaraman

Starting at

1,500

About this service

Summary

Scope: I help businesses develop a strong and consistent brand identity by creating messaging guidelines that reflect their values and resonate with their target audience.

Timeline: This service typically takes 2-4 weeks to complete, depending on the complexity of the brand and the client's responsiveness.

Getting started: To get started, I will need a comprehensive brief from the client outlining their business goals, target audience, and key differentiators. The more information you're able to give me the better I am able to create a compelling package for you.

Project Success: The client is satisfied with the messaging and guidelines package, and that it accurately reflects their brand identity and resonates with their target audience.

What's included

Brand positioning statement
A succinct statement that captures the unique value proposition of the brand, the target audience, and the brand's competitive differentiators.
Brand messaging guide
A comprehensive guide that defines the key messages and talking points for the brand, outlining the brand's personality, tone of voice, and overall messaging strategy.
Brand tone of voice guidelines
A detailed guide that provides specific guidance on the appropriate language, tone, and style to use when communicating on behalf of the brand.
Brand personality guide
A guide that outlines the brand's personality traits and characteristics, including its values, culture, and mission.
Brand story
A narrative that communicates the history, vision, and mission of the brand, and its key milestones and accomplishments.

Duration

2-4 weeks

Skills and tools

Copywriter

G Suite

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