Brand Messaging and Guidelines Package
Starting at
$
1,500
About this service
Summary
Scope: I help businesses develop a strong and consistent brand identity by creating messaging guidelines that reflect their values and resonate with their target audience.
Timeline: This service typically takes 2-4 weeks to complete, depending on the complexity of the brand and the client's responsiveness.
Getting started: To get started, I will need a comprehensive brief from the client outlining their business goals, target audience, and key differentiators. The more information you're able to give me the better I am able to create a compelling package for you.
Project Success: The client is satisfied with the messaging and guidelines package, and that it accurately reflects their brand identity and resonates with their target audience.
What's included
Brand positioning statement
A succinct statement that captures the unique value proposition of the brand, the target audience, and the brand's competitive differentiators.
Brand messaging guide
A comprehensive guide that defines the key messages and talking points for the brand, outlining the brand's personality, tone of voice, and overall messaging strategy.
Brand tone of voice guidelines
A detailed guide that provides specific guidance on the appropriate language, tone, and style to use when communicating on behalf of the brand.
Brand personality guide
A guide that outlines the brand's personality traits and characteristics, including its values, culture, and mission.
Brand story
A narrative that communicates the history, vision, and mission of the brand, and its key milestones and accomplishments.
Duration
2-4 weeks
Skills and tools
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