E-commerce | UX/UI Design

Jennifer Stones

(0)

Starting at

$

2,000

/wk

About this service

Summary

Providing expertise in user research, usability testing, ideation, brainstorming, and UX copywriting to ensure that products are tailored to meet the specific needs of users through thorough research and testing methods.

Process

1. Kick off meeting to find more out about client's site, product and brand as well as their project goals.
2. Audit site for any obvious 'quick wins' in terms of SEO, CRO, navigation.
3. Research. Competitor analysis, user interviews, usability testing, data analysis etc.
4. Low-fi mock up design suggestions in Figma. All my designs will be responsive for at least 2 screen sizes (more if requested) and I approach designs based on client's most common screen size for users (this is typically mobile first).
5. Discuss these designs with client, their preferences, any tweaks etc.
6. Hi-fi mocks and prototypes / handover docs for dev. Making sure all designs are accessible and meet WCAG standards.
7. ...and hopefully we can go from there! If the project was more long-term I would suggest we also do usability testing, further SEO audits, sales analytics or A/B testing

What's included

  • Audit of existing site

    I will audit your existing sit and make recommendations based on these findings. I will do mock ups of any 'quick wins' and if you are using the Shopify platform I can implement these in your store.

  • UI design

    I will redesign your store from an aesthetic perspective. Fonts, colour schemes, layouts and provide you with high-fidelity Figma mockups of these

  • UX design

    I will also take into account the usability of your store and make sure every interaction leads to one goal - more sales!

  • CRO optimisation

    I'll use UX/UI principles to optimise your conversion rates. All of my decisions are made with one goal in mind - more sales for you!

  • Accessibility audit

    To make sure your store is inclusive for everyone I will carry out accessibility audits and ensure WCAG standards are adhered to.

  • Responsive design

    All of my designs will be for a minimum of two screen sizes, with a focus on your more popular size (usually mobile).

Skills and tools

CRO Expert
UX Designer
UI Designer
Figma
Shopify

Industries

E-Commerce

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