Case Study Development and Digital Collateral
Bailey Hand
Starting at
$
2,000
About this service
Summary
This service package is designed to showcase client successes through compelling case studies and supporting digital collateral. Tailored for businesses looking to highlight the impact of their products or services, this package offers a comprehensive approach to creating engaging case studies that resonate with target audiences. By combining storytelling with data-driven insights, the package aims to enhance credibility, generate leads, and provide valuable content for digital marketing efforts.
Process
Discovery and Research: Conduct interviews with the client and their customers to gather detailed information on the project, including objectives, strategies, challenges, solutions, and outcomes.
Writing and Design: Draft the case study, incorporating storytelling elements and data visualization to highlight key achievements. Design the infographic and prepare the digital marketing toolkit, ensuring all elements are cohesive and brand-aligned.
Client Review and Revisions: Share drafts with the client for feedback, making revisions as needed to ensure accuracy and satisfaction.
Finalization and Delivery: Finalize all materials and deliver them in the appropriate formats for digital distribution. Provide guidance on best practices for using the collateral across digital channels.
Follow-up: Follow-up support to assess the impact of the case study in marketing campaigns and suggest adjustments for future collateral.
FAQs
How do you ensure the case study resonates with our target audience?
By deeply understanding your target audience's needs and preferences, I tailor the narrative and key messages of the case study to address their specific interests and pain points, ensuring it engages and resonates.
Can we use the case study for purposes beyond digital marketing?
Absolutely. While the package focuses on digital collateral, the case study can be adapted for presentations, sales pitches, and printed materials, offering versatile value.
What input do you need from us to get started?
I'll need access to key project stakeholders for interviews, any relevant project documentation, and insights into your brand guidelines to ensure consistency across all materials.
What's included
Case Study Document
A professionally written case study detailing the client's challenge, the solution provided, and the results achieved, complete with engaging visuals and data graphs.
Infographic Summary
An eye-catching infographic that distills the case study's key points, designed for easy sharing across social media platforms.
Digital Marketing Toolkit
A set of tailored content pieces derived from the case study for use across digital channels, including social media posts, blog article drafts, and email marketing snippets.
Example projects
Duration
2 weeks
Skills and tools
Work with me