The Brand Identity Starter Pack 😎

Made by Reda ⚡

Starting at

1,500

About this service

Summary

Are you just setting up shop!

Get started on your business with The Brand Identity Starter Pack !

Through a specific creative process we will ensures that your vision is translated to the best creative direction that will communicate what your brand is all about.

Process

The process goes something like this :

1. Discovery Phase

First call with the client to understand the business, values, target audience, and goals.

The client fills a questionnaire with more extensive questions about the business, audience, service/product & the competition.

Recap all the elements in a Strategy Document.

2. Design Concepts

Moodboard(s): Collect inspiration elements based on the strategy document then putting all of it in a cohesive visual board to define a creative direction for the brand.

Logo Concept(s)*: Develop multiple logo concepts based on the moodboards created, and choose a few solid concepts to present.

Color Palette*: Develop a rough color system for each logo chosen to be presented.

*At this phase these elements are rough ideas just to convey the concepts and it will be refined once the decision has been made on the best design solution.

3. Refinement

Presentation & Feedback: At this phase we will present everything we had done so far, and we will gather as much feedback as possible to adapt and adjust.

Finalizing: Refine the selected logo, color palette, typography, and other design elements based on feedback.

4. Brand Assets

Creating all the necessary elements of the brand (Check the elements included in this pack below).

5. Guidelines

Brand Style Guide: Develop a Brand Style Guide that showcases the brand elements (logo, color, typography, etc) & how they all work together.

Brand Guidelines: Provide instructions on how to use and apply the brand identity consistently across various platforms and media.

6. Handoff

Deliver all approved design files and documentation to the client in the necessary formats.

FAQs

How many revisions are possible?
There are 2 revisions included in the package, but if we need more it's possible with a small additional cost.

What's included

Strategy Document
→ A PDF summarizing the scope of the project based on the initial discussion & questionnaire filled in the beginning.
Moodboards (one for each direction suggested)
→ A visual representation of the creative direction proposed for the brief.
Visual Identity Assets (All in EPS, PNG, SVG & PDF)
→ Main Logo → Secondar Logo → Stacked Logo (If applicable) → Logomark → Logotype → Pattern (If applicable)
Style Guide
→ A document with the visual & graphic elements of the brand and how they all work together.
Brand Guidelines
→ A document that will help you make the best out of your Brand Identity & help you always stay on brand.
Graphic Elements
→ Any other elements or graphics that will be part of the Brand Identity will be provided for usage in adequate format.
Revisions
2 revision rounds are available with this pack.

Example projects

OPSA Academy - Brand Identity

The Grind - Brand Identity

Global Recyclage du Nord - Art Direction

Recommendations

(5.0)

Tristan B

Client • Jun 24, 2024

Recommended

Attentive, detail-oriented, professional and talented. Overall, it was a great experience.

Oumaima Rami

Client • Jan 18, 2024

Recommended

Reda is a very talented Graphic Designer. He understood what I was looking for and ended up creating a design even better than what I have pictured. Working with Reda was definitely a success. The communication was so easy, he was always on time for our meetings and he managed to respect my timeline. Working on my project was definitely a challenge and Reda didn’t disappoint. I recommend working with Made by Reda!

Amina Atar

Client • Sep 25, 2023

Recommended

I've had the pleasure of collaborating with Reda on several branding projects, and I found him to be incredibly easy to work with, highly cooperative and exceptionally creative. I can't recommend him enough, and I look forward to the opportunity to work with him again.

Safaa Zaki • Opsa Academy

Client • Sep 25, 2023

Recommended

I had the pleasure of working with Reda on developing the visual identity for my digital business, Opsa Academy, and I couldn't be happier with the results. Reda demonstrated a strong understanding of our brand, providing several well-crafted design options for me to choose from. He was highly professional, consistently met deadlines, and efficiently implemented changes. I wholeheartedly recommend him to anyone in need of graphic design expertise.

Soukaina Bourzigui • Cinéma Alcazar

Client • Sep 25, 2023

Recommended

I have worked with Reda to create a visual identity for Cinéma Alcazar which is one of the oldest cinemas in the city and holds a lot of significance to the people of Tangier, so it was not an easy task. Translating ideas and visions into words and then to something palpable can be very frustrating, especially when ideas from multiple people clash, but Reda have accompanied the alcazar team throughout the whole process and we couldn't have been more satisfied with the results of the logo/program

Duration

2 weeks

Skills and tools

Art Director

Brand Designer

Graphic Designer