Branding Strategy for Luxury Fashion, Beauty, & Lifestyle Brands by Juliana DownsBranding Strategy for Luxury Fashion, Beauty, & Lifestyle Brands by Juliana Downs

Branding Strategy for Luxury Fashion, Beauty, & Lifestyle Brands

Juliana Downs

Starting at

2,500

About this service

Summary

In the bustling world of business, creating a brand that resonates and thrives isn't merely about a striking logo or a memorable tagline. It's about crafting an identity that reverberates with your audience, consistently and cohesively. This essence is none other than your brand strategy - the guiding force that pulsates through every aspect of your business. I like to think of a Brand Strategy to be the roots of your brand, the very thing that is the foundation to support the outcome of your impact in the marketplace.

What's included

Google Document
You will receive a Google document with a complete and thorough description alongside complete wording of all research and market research done. Here's what to expect : - Market Research ( Competitive Analysis of up to 3 websites/social media ; USP ) -Brand Mission -Brand Vision -Brand Purpose -Target Audience Optimization -Keyword Research -Brand Core Values -Brand Voice -Customer Journey
Brand Strategy Guidebook
Alongside your Google Document PDF, you will receive a separate Brand Strategy PDF that will be print-ready for future employees, sub-contractors, collaborators, and influencers to check out to get to know your brand more. This is so you don't need to send your complete branding strategy and market research out but just more about your business.

Example projects