Essential Branding + Social Starter Package

Veronica Matas

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About this service

Summary

As a freelancer, I specialize in content creation and logo design. Whether you need engaging written content or eye-catching logos, I can help you establish a strong brand presence that resonates with your target audience.

Why should you work with me?

I am a passionate designer and art director with a degree in design and digital communication. Through my freelance graphic design, various brands, and personal projects, I have developed my creative problem solving skills.

This is where you come in. I am passionate about using my creative skills and unique design perspective to help your brand reach its potential. Through my unique perspective with broad skill set, I will help guide and empower you to propel your business forward.

Who should consider this package:

If your looking you're looking for more than a logo suite for your business/brand this is for you. We will work together to establish core visuals that best reflects your brand. This package is step up for a Branding Started Package because you will also receive brand patterns, mockups and business card designs. My goal is to help you define your brand, visually and strategically so we will also work together to establish a brand that difference itself from others.

What our process will look like:

Step 1: A 1:1 meeting to discuss your vision and goals to work together and set deadlines. I will ask for 30% of your total deposit up front before starting the process.

Step 2: The context . I will conduct research on your target audience and propose branding keywords that best represent your brand in reference to your brief and the answers provided.

Step 3: Creative concept. After establishing the brand keywords, I will create a custom mood board establishing the visual direction of your brand.

Step 4: Graphic proposal. I will work to create 3 different logo variations. Next, we will decide on a color palette to incorporate into the logo set.

Step 5: Branding pattern, mockup and business card design. After we decide on your final logo set and brand colors, I will create a brand pattern in up to 3 different color variations, mockups for your brand and a front/back design for a business card.

Step 6: Revisions Revisions Revisions. Sample drafts + a discussion of any edits will be sent if needed. We can do up to 2 rounds of revisions (more than 2 is extra).

Step 7: Delivery of the project. We've got it. I'll send you your logo files in various formats, your brand mood board, branding patterns, mockups and your business card files. I will also include a branding guide with all these assets for your reference. If you want a different logo or complement, let me know.

What's included

Moodboard
see your ideas in action 2 x mood boards - one for your brand and for your social media
Logo suite
Main logo, 2 secondary, 2 Submark logos
Color Palette
Your brand's primary color and accent color.
Mockups
see your logo in action
Brand pattern
2x colored patterns perfect for packaging, web, and social media. Incorporating your brand icon and colors
Business Card
front and back design with brand pattern/logo/colors. physical cards not included
6 Highlight Covers photo
for use in your IG plataform
5 Social Posts
for you to use on your social media plataforms
Curated Instagram feed
layout ideas for your feed incorporating templates