Unique Branding Package: Brand Started + Extras

Veronica Matas

(0)

Starting at

1,000

About this service

Summary

Why should you work with me?

I am a passionate designer and art director with a degree in design and digital communication. Through my freelance graphic design, various brands, and personal projects, I have developed my creative problem solving skills.

This is where you come in. I am passionate about using my creative skills and unique design perspective to help your brand reach its potential. Through my unique perspective with broad skill set, I will help guide and empower you to propel your business forward.

Who should consider this package:

If your looking you're looking for more than a logo suite for your business/brand this is for you. We will work together to establish core visuals that best reflects your brand. This package is step up for a Branding Started Package because you will also receive brand patterns, mockups and business card designs. My goal is to help you define your brand, visually and strategically so we will also work together to establish a brand that difference itself from others.

What our process will look like:

Step 1: A 1:1 meeting to discuss your vision and goals to work together and set deadlines. I will ask for 30% of your total deposit up front before starting the process.

Step 2: The context . I will conduct research on your target audience and propose branding keywords that best represent your brand in reference to your brief and the answers provided.

Step 3: Creative concept. After establishing the brand keywords, I will create a custom mood board establishing the visual direction of your brand.

Step 4: Graphic proposal. I will work to create 3 different logo variations. Next, we will decide on a color palette to incorporate into the logo set.

Step 5: Branding pattern, mockup and business card design. After we decide on your final logo set and brand colors, I will create a brand pattern in up to 3 different color variations, mockups for your brand and a front/back design for a business card.

Step 6: Revisions Revisions Revisions. Sample drafts + a discussion of any edits will be sent if needed. We can do up to 2 rounds of revisions (more than 2 is extra).

Step 7: Delivery of the project. We've got it. I'll send you your logo files in various formats, your brand mood board, branding patterns, mockups and your business card files. I will also include a branding guide with all these assets for your reference. If you want a different logo or complement, let me know.

What's included

Discovery Call
This is a collaborative process. We'll begin with a conversation of 30-60 minutes. This is were we discuss your brand vision, mission and goals.
Briefing
I will provide you with a list of questions to think about in regard to your brand. You will have this questionnaire to refer to.
Moodboard / Branboard
You will use as a reference point for your brand
Logo suite
Primary, Secondary & Submark logos
Color palette
Your brand's primary colors and accent colors
Typography (2-3 fonts)
Suggestions for typography to use in website, social media, etc. (this is distinct from your logotype).
Brand Guidelines
A detailed document outlining how to effectively use your new branding elements across different platforms and materials.
Brand icon(s)
1 graphic/illustration for your brand
Mockups
see your logo in action
Brand pattern
2x colored patterns perfect for packaging, web, and social media. incorporating your brand icons and colors
Business Card
Front and back design with brand pattern/logo/colors. (Physical cards not included).
1-3 Rounds of Revisions
The logo suite includes up to three revisions after sending over the initial concept(s)