Brand Strategy & Messaging
Starting at
$
3,000
About this service
Summary
What's included
Target Audience Research and Persona Development
In-depth analysis of who your ideal customers are, what they care about, and how to reach them effectively.
Competitive Positioning Analysis
Strategic evaluation of where you fit in the market and how to differentiate your brand from others in your space.
Brand Voice and Tone Guidelines
Clear direction on how your brand should sound in writing, from social media posts to customer service interactions.
Key Messaging Framework
Core messages that communicate your value proposition consistently across all marketing channels and customer touchpoints.
Brand Story and Narrative Development
A compelling narrative that connects emotionally with your audience and explains why your brand exists beyond just selling products or services.
Strategic Recommendations Document
Actionable insights and next steps for building a brand that resonates with your target market and supports your business goals.
Recommendations
(5.0)
Client • Mar 18, 2025
Recommended
I cannot say enough good things about working with Rachel! She is extremely creative, flexible and a great communicator. Rachel has upleveled my brand by redesigning the brand logo, designing and coordinating an elegant font set and a sophisticated color palette, resulting in a cohesive, elegant brand suite for my cat art business! Rachel has also helped me to understand the technical aspects of cross platform use of images and typography. I highly recommend Rachel for brand suite design.
Recommended
I cannot say enough good things about working with Rachel! She is extremely creative, flexible and a great communicator. Rachel has upleveled my brand by creating a cohesive, elegant brand suite for my cat art business!
Client • Mar 20, 2025
Duration
4 weeks
