Brand Identity Development
Starting at
$
4,000
About this service
Summary
What's included
Primary and Secondary Logo Variations
Multiple logo formats optimized for various uses, ranging from full color to black and white, and from horizontal to stacked layouts.
Color Palette with Hex Codes Custom Names and Usage Guidelines
A carefully selected set of brand colors with specific codes and instructions on when and how to use each one. Colors will be assigned names that align with your branding.
Typography System
Curated font pairings for headers and body text that reflect your brand personality and ensure readability across all materials.
Brand Style Guide (Digital PDF)
A comprehensive reference document that outlines all brand elements and how to use them consistently across every touchpoint.
One Branded Collateral Piece of Your Choosing
A professionally designed branded material tailored to your needs, whether that's business cards, presentation templates, digital business card, email signature, or other marketing collateral.
Social Media Profile Assets
Custom-designed profile pictures, cover images, and banners sized perfectly for your key social platforms.
Recommendations
(5.0)
Client • Mar 18, 2025
Recommended
I cannot say enough good things about working with Rachel! She is extremely creative, flexible and a great communicator. Rachel has upleveled my brand by redesigning the brand logo, designing and coordinating an elegant font set and a sophisticated color palette, resulting in a cohesive, elegant brand suite for my cat art business! Rachel has also helped me to understand the technical aspects of cross platform use of images and typography. I highly recommend Rachel for brand suite design.
Recommended
I cannot say enough good things about working with Rachel! She is extremely creative, flexible and a great communicator. Rachel has upleveled my brand by creating a cohesive, elegant brand suite for my cat art business!
Client • Mar 20, 2025
Duration
6 weeks
Skills and tools
Brand Design
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma