Brand Refresh & Repositioning
Starting at
$
4,500
About this service
Summary
What's included
Brand Audit and Competitive Analysis
A thorough evaluation of your current brand and how you stack up against competitors to identify opportunities for improvement.
Modernized Logo Design
A refreshed logo that honors your brand's history while bringing it into alignment with current design standards and market expectations.
Updated Color Palette and Typography
Refined visual elements that better represent where your brand is headed while maintaining recognition with existing customers.
Revised Brand Style Guide
An updated reference document that bridges the old and new, showing your team exactly how to implement the refreshed brand.
Transition Guide
A strategic roadmap for rolling out your new brand across all channels without confusing your audience or losing brand equity.
Updated Marketing Collateral Templates
Redesigned materials that showcase your refreshed brand and make it easy to create consistent marketing pieces going forward.
Recommendations
(5.0)
Client • Mar 18, 2025
Recommended
I cannot say enough good things about working with Rachel! She is extremely creative, flexible and a great communicator. Rachel has upleveled my brand by redesigning the brand logo, designing and coordinating an elegant font set and a sophisticated color palette, resulting in a cohesive, elegant brand suite for my cat art business! Rachel has also helped me to understand the technical aspects of cross platform use of images and typography. I highly recommend Rachel for brand suite design.
Recommended
I cannot say enough good things about working with Rachel! She is extremely creative, flexible and a great communicator. Rachel has upleveled my brand by creating a cohesive, elegant brand suite for my cat art business!
Client • Mar 20, 2025
Duration
10 weeks
