Crafting Cohesive Brands: Custom Brand Kits that Tell Your Story

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About this service

Summary

As a brand kit designer, I create cohesive and visually striking brand kits that include logos, color palettes, typography, and other essential brand elements, ensuring consistency across all platforms. My unique approach combines a deep understanding of graphic design with marketing expertise, allowing me to craft brand identities that not only look great but also effectively communicate your brand's story and values.

Process

The brand kit design process begins with an in-depth consultation to understand your brand's mission, values, target audience, and vision. I then conduct research and analysis to gather inspiration and identify trends that align with your brand's personality. Based on this, I develop initial design concepts for your logo, color palette, typography, and other elements. After refining these concepts based on your feedback, I finalize the complete brand kit, ensuring every component is cohesive and aligned with your brand identity. The final step is delivering all assets in various formats, along with a comprehensive brand guidelines document to ensure consistent application across all platforms.

What's included

  • Brand Designing

    *Logo Suite: Primary logo, secondary logo, and variations (horizontal, vertical, monochrome, transparent versions). *Color Palette: A defined set of brand colors with HEX, RGB, and CMYK codes. *Typography: Recommended fonts for headings, subheadings, and body text, along with usage guidelines. *Brand Patterns/Textures: Custom patterns or textures that complement the brand identity. *Iconography: A set of custom or curated icons that align with the brand’s style. *Social Media Templates: Editable templates for social media posts and stories, ensuring a consistent online presence. *Business Card Design: A professional business card layout with brand elements. *Brand Guidelines Document: A comprehensive guide detailing logo usage, color codes, typography, and overall brand identity to maintain consistency across all platforms. *Digital File Package: All design assets provided in multiple formats (JPG, PNG, SVG, PDF, and AI/PSD) for both print and digital use. *can be changed according to services needed


Skills and tools

Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Industries

Fashion
Media and Entertainment
Restaurants

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