Custom Logo Design
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About this service
Summary
What's included
Primary Logo
The main version of the logo in full color
Logo Variations
Secondary Logo: Alternate versions of the logo (e.g., horizontal and vertical layouts). Monochrome Versions: Black and white versions of the logo. Reversed Versions: White or light versions of the logo for use on dark backgrounds.
Logo Files
Vector Files: Scalable files such as AI, EPS, and PDF. Raster Files: High-resolution PNG, JPEG, and TIFF files in various sizes. Web-Optimized Files: Web-friendly versions like SVG and optimized PNG/JPEG for online use.
File Formats
AI (Adobe Illustrator): For professional use and scalability. EPS: For professional printing and scalability. PDF: For easy sharing and compatibility. PNG: For web use with transparent backgrounds. JPEG: For web use with solid backgrounds. SVG: For web use with scalability and lightweight file size.
Color Variations
Full Color: The standard version of the logo. One Color: Single-color version for specific applications. Grayscale: A gray version for black and white print. Reversed Out: White version for dark backgrounds.
Brand Colors
Color Palette: The primary and secondary colors used in the logo with HEX, RGB, and CMYK values.
Typography
Font Files: The fonts used in the logo Typography Guidelines: Instructions on how to use the fonts in conjunction with the logo.
Logo Usage Guidelines
Clear Space Requirements: Minimum space around the logo to ensure it stands out. Minimum Size Requirements: The smallest size at which the logo can be used without losing legibility. Incorrect Usage Examples: Common mistakes to avoid when using the logo.
Favicon
A simplified version of the logo for use as a website favicon, typically provided in 16x16, 32x32, and 48x48 pixel sizes.
Mockups
Business Card Mockup: How the logo looks on a business card. Letterhead Mockup: How the logo looks on official stationery. Social Media Mockup: How the logo looks on social media profiles (e.g., profile picture, cover photo).
Brand Guidelines Document
A comprehensive PDF document outlining all the guidelines for using the logo correctly, including the color palette, typography, and examples of correct and incorrect usage.
Support and Revisions
Support: A period of support for any questions or minor adjustments after delivery. Revisions: A specified number of revision rounds included in the package.
Skills and tools
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