BRAND IDENTITY DESIGN
Paige M.
Starting at
$
800
About this service
Summary
What's included
Consultation + Planning
Welcome, this service creates a brand that authentically represents your business and effectively communicates its value to your target audience. Through an in-depth discovery call, I will take valuable notes to create your dream brand. By analyzing your industry landscape, competitive positioning, and target audience demographics, I make sure that your brand captures attention and resonates with the right people, and properly tells your story. Throughout the process, I will communicate and collaborate closely with you, making sure that your vision and goals are fully understood and incorporated into the brand creation. Be prepared for regular updates. I believe in the power of collaboration and consider your input an integral part of the brand development journey. Planning Once I have gathered all the necessary information, I begin translating your brand vision into tangible assets. This includes designing captivating logos, selecting visually appealing color palettes, crafting impactful messaging, and creating consistent brand guidelines. My goal is to create a brand that tells your unique story and deeply connects with your audience. When the branding is completed, you will have all the deliverables (logo+ logotype, color palette, mood board, mock-up, product prototypes, brand strategy, and guidelines). Additionally, you are given one week to request unlimited revisions and edits. I want this to be a brand that you can be proud of, something you envision. I'm just here to elevate your big ideas.
Logo + Logotype
Custom logo design with the bran typography (fronts), graphics, slogans, and other identifiers. Logo (front or icon) Logotype (front only) Body front (secondary front for paragraphs, product descriptions, etc) Favicon (icon only)
Brand Color Palatte + Visuals
Brand colors and descriptions (e.g black #171515) Brand inspirations and visuals
Moodboard X 2
Custom mood boards so you can take your brand in any direction you desire
Brand Strategy + Guidelines
A detailed visual description of your brand, a summary of the direction and inspiration you had in mind when you came up with the idea. This is a lengthy process, it will be done virtually on a call. Please come ready to discuss your origin story, vision, community, clients/customers, employees, and industry. In addition, have three brands in mind that you like us to use as a reference.
Mockups (if required)
Visual representation of how a brand or product might appear in a real-world context. Stationary Mockup (business cards, letterheads, envelopes, and other branded items) Product Mockup (a 3D or 2D rendering of the product, in various settings, to give you a sense of how the product will look, feel, and function) Billboard / Signage Mockup ( a high-resolution image of a billboard or sign, with branding and messaging superimposed onto it, showing how the product will look in a real-world location)
Unlimited Revision for 1 week
You have one week to request modifications and edits on any part of the branding, including the logo design. After this period, all edits are final and cannot be changed.
Duration
1 -2 weeks
Skills and tools
Work with me