BRAND STRATEGY
Paige M.
Starting at
$
300
About this service
Summary
Why work with me?
It's simple, I don't overthink just kidding! In all seriousness, I love creating and bringing ideas to life. It started as a hobby but quickly grew into a career and purpose that I have been fortunate enough to share with some amazing brands and founders. I do brand strategy, identity, and design. I bring a unique perspective to branding with my attention to detail (I have been known to surprise my clients, so watch out) and research techniques (I will look everywhere to generate ideas, working with me you will not run out of ideas, honey)
What are my expectations for you?
We regularly communicate
You are human, so enjoy this process. Come with big, bold ideas, and be prepared to discuss them in detail
Keep our conversation/communication focused solely on your brand with no third-party or outside distractions
You become familiar with the deliverables and expectations
Who is this service for?
Anyone that wants to launch a brand or re-brand an existing company
Need professional brand strategists to take their ideas to the next level
Working with a limited budget but has big ideas
Looking to test out an idea before creating a website, social media presence, or brand direction
What will you be getting?
Brand Identity: not the main focus, but mentioned
Brand Design: visual presentation of your brand strategy
Brand Strategy: in-depth focus on the founder's vision, business plan, and strategic next moves
What's included
Business Plan
I will create your business plan based on these 10 criteria I. Executive Summary: Provide a concise overview of your business goals. II. Company Description: Describe your business concept and mission. lll. Market Research: Understand your target market and competitors. lV. Product or Service: Explain your offering's benefits and features. V. Marketing and Sales Strategy: Define your target audience and sales approach. Vl. Operational Plan: Outline your daily operations and staffing. Vll. Financial Projections: Forecast revenue, expenses, and profitability. Vlll. Funding: Determine financial needs and potential sources. IX. implementation Plan: Break down tasks and set goals. X. Risks and Challenges: Identify and address potential obstacles.
PDF of Business Plan (final draft)
After your business plan is created you'll be sent the final draft, which you can use as a preference and guide to create your dream brand.
Timeline with critical dates
I will add a timeline and critical dates to your business plan, it will keep you motivated and determined. If needed, I would suggest you get a digital planner.
Coaching / Advice
A strategic foundation is necessary if you wish to grow your business, make sure to implement your business plan. During our consultation, I will detail the habits, mindset, and work ethic my past clients adopted to grow successful brands. I will identify, potential obstacles or factors that may hinder your growth. Remember you're human, absorb the information and apply it to your unique situation. I've learned over the years that if you consistently show up for yourself, the universe has no choice but to reward you.
Infographic and Tips
I will create a short infographic with personal tips you can use as a reference. It will basically, summarize your business plan so you don't look at a boring PDF!
Books to Reads
I will curate a list of books you can read, each will align with the type of business you have and business figures that inspire you.
Duration
1 - 3 days
Skills and tools
Work with me