Brand Identity Design
Starting at
$
2,400
/moAbout this service
Summary
FAQs
Can I choose my own brand colors?
I accept suggestions for brand colors, however when choosing a color palette I take in consideration color psychology and accessibility. Therefore deciding on a color palette can be a collaborative effort.
Can you design a logo only?
No. A brand kit is a collection of your company’s different brand elements. These include primary and secondary colors, primary and secondary fonts, and multiple logo variations that build your company’s visual identity. This ensures your company’s visual expression is professional and consistent.
Can you edit, “color-in”, or “clean up” my existing logo?
No, I will not edit someone else’s work. However, I can redesign a your logo with a Brand kit.
What if I don't like the logo designs I am presented?
The imagery I create for you is based on your answers in the brand discovery phase, as well as market research. When I present your initial concepts I explain why they would work for your business. Decisions are carefully considered and based on what will appeal to your target audience, and help you stand out from the competition. I can provide one round of revisions.
What's included
Branding Strategy
Deep dive into what makes your brand special and who you want to reach. A brand strategy that makes your brand the star of the show. Make sure your brand tells the world your story, your mission, and what you're all about.
Logo Files
A logo that's not just a symbol but a true representation of your brand. A logo that looks fantastic everywhere, whether it's on your website or a coffee mug. A logo that connects with your target audience and tells your brand's story.
Brand Guidelines
Clear rules on how to use your logo, what colors to use, and which fonts are your style. Make sure your brand stays true to itself, no matter where it shows up. Keep your team on the same page about how to rock your brand.
Digital Coolness
Let's create an online vibe with a landing page designed to achieve a specific marketing objective. You will receive one content page (comes with a 404 page and a password page) designed and developed in Webflow OR design and implementation in the booking site Acuity Scheduling. Additional website design is a separate service. Please see Website Design and Development in Webflow or eCommerce Website Design and Development in Shopify.
Swag-tastic Collateral
Keep your brand looking sharp and unforgettable whenever you say hello to your customers. You can choose up to three collateral items. Options include Social Media, Email Marketing, Business Cards, Signage, Presentation Decks, and more. For additional collateral please see Marketing Design Support.
Example projects
Skills and tools
Brand Design
Graphic Designer
Web Designer
Adobe Illustrator
Affinity Designer
Figma