Logo Design

Stephen Jones

Starting at

3,900

About this service

Summary

1. Discovery + Strategy

Before we start designing we need to better understand your business and your competition so we can make something unique for you that stands out in your market.

Questionnaire

Once we start the project, we will send you a questionnaire to fill out that will help us get to know you better. See the questionnairehere:

Moodboards

We will take your responses from the Questionnaire and create 2 mood boards with different visual directions. You'll choose one and we will get into the design phase. Here is a sample mood board below. We do this to help identify things you like and dislike.

2. Logo Design

Design

Once you have chosen a mood board we we will get to work creating the actual logo itself. We create the logo in black and white first and once a direction is approved we will get into color options.

Review & Revise

We’ll present you with 2 logo options that we’ve created. Logos will be shown mocked up in a few different formats to visualize it in context. You’ll review each of the options internally afterward and provide feedback at one time for revisions. We build in two rounds of revisions at 2 hours a piece to ensure we can deliver a logo you are happy with. Anything beyond two rounds will be charged at an hourly rate of $150 hr.

Here is an example of different logos presented to a client.

Delivery

Once we’ve crafted a logo design that you’re happy with, we’ll provide you with all of the digital files you’ll need to put the logo to good use. We will provide different formats and file types upon completion to use in different settings. i.e. print, web and social media icons. PMS Colors and Hex Codes will also provided.

Timeline

The proposed timeline for this project is 2-3 weeks from the start date depending on response time and amount of revisions.

We'd love to work with you! Reach out with any questions.

What's included

Logo (horizontal and stacked)
2 initial concepts 2 rounds of revisions
Mood Board
We use moodboards to set the visual direction for the brand. This is a great roadmap for reference for DIY business owners or solopreneurs that aren't ready to invest in the full Brand Identity Package.
Ready-to-use Logo Files
We provide .EPS, .jpg and .png files in black, white and full color so you pop them into your social accounts, website and apparel with ease.
Color Palette
We will create and document your colors in PMS, CMYK and HEX Codes
One Sheet Logo PDF
Includes a PDF with all of the above information so you have it all in one place for reference.

Example projects