Crafting Your Visual Identity
Starting at
$
30
/hrAbout this service
Summary
What's included
Branded Brilliance: Deliverables for Your Complete Brand Transformation
Brand Strategy Document: A comprehensive document outlining the brand's mission, vision, values, target audience, positioning, and key messaging. Brand Identity Guidelines: Detailed guidelines specifying how to use the brand's visual elements consistently across various mediums, including logo usage, color palette, typography, and imagery style. Logo Designs: Variations of the brand's logo, including primary and secondary versions, in different formats suitable for both print and digital use. Branding Collateral: Design assets such as business cards, letterheads, envelopes, and other stationery items reflecting the brand identity. Brand Style Guide: A comprehensive guide detailing the visual and verbal elements of the brand, including tone of voice, language usage, and communication style. Marketing Materials: Designs for promotional materials such as brochures, flyers, posters, banners, and advertisements consistent with the brand identity. Website Design Concepts: Visual concepts and wireframes for the brand's website, ensuring consistency with the overall brand identity and user-friendly navigation. Social Media Graphics: Graphics and templates for social media posts, cover images, and profile pictures aligned with the brand identity and messaging strategy. Packaging Designs: Designs for product packaging, labels, tags, and other packaging materials consistent with the brand's visual language. Brand Photography/Videography Direction: Guidelines for photography and videography style, including mood boards, shot lists, and editing techniques to maintain visual consistency. Brand Launch Plan: Recommendations and strategies for launching the new brand identity successfully, including timing, channels, and key messaging. Presentation Materials: Visual assets and templates for presenting the brand identity to stakeholders, investors, or employees.
Skills and tools
Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma
Industries
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