What's included

• Branding Strategy and Creative direction

  Brand strategy is the soul of your business, it’s the blueprint that shapes how the world sees, feels, and connects with your brand. It aligns your purpose, values, and voice to create meaningful impact and lasting loyalty. A powerful brand strategy doesn’t just sell, it inspires, unites, and helps people truly understand and connect with what you’re all about. A mood board is a visual collage that captures the style, tone, and overall vibe of a brand. Think of it as a visual brainstorm, a way to explore and define the aesthetic direction before creating actual brand assets. Choose one mood board, and we’ll use that as the foundation to develop your brand! I will deliver a branding strategy and a creative direction document with a maximum of 3 revisions

• Branding

  Based on the strategy and the creative direction you chose I will create your visual identity: logo design, font pairing, colour palette and branding assets (illustration, patterns and more). I will show you how the branding will applied in real life. I will deliver a branding presentation with a maximum of 3 revisions

• Branding touchpoints

  After the branding is defined I will create 3 branding touchpoints: business card design, letterhead design and 2 social media template designs. I will deliver a branding touchpoints with a maximum of 3 revisions

• File delivering and Branding Guidelines

  After the branding is approved I will send you the files (including the source files) for the logo and the branding touchpoints. I also produce a branding guideline document