Rebranding (Updating an Existing Brand)

Badan Abuseir

(0)

Starting at

$

6,000

About this service

Summary

I offer a rebranding experience that breathes new life into your brand, blending creativity with strategic insight. My approach is all about capturing the essence of what makes your brand unique and transforming it into a vibrant, refreshed identity that turns heads and sparks connections. What sets me apart? I dive deep into the soul of your brand, crafting a visual and emotional story that not only looks amazing but also resonates on a deeper level with your audience.

Process

1. Discovery & Brand Audit
- Objective: Dive deep into your current brand, understanding what works, what doesn’t, and where the opportunities lie.
2. Strategy Development
- Objective: Redefine your brand’s mission, values, and positioning, creating a fresh strategic foundation that aligns with your goals.
3. Visual & Verbal Identity Redesign
- Objective: Revamp your logo, color palette, typography, and messaging to reflect the new direction of your brand.
4. Brand Guidelines Creation
- Objective: Compile all new elements into a comprehensive guidelines document to ensure consistency across all platforms.
5. Implementation & Rollout
- Objective: Deliver the new brand assets and support their seamless integration across your business, ensuring a smooth transition.

What's included

  • Revised Brand Guidelines Document

    - Description: A comprehensive guide that includes your brand’s updated visual and verbal identity, detailing the new logo, color palette, typography, and tone of voice. - Format: PDF (both print-ready and web-optimized versions) - Quantity: 1 primary document - Revisions: Includes up to 2 rounds of revisions based on your feedback

  • Updated Logo Files

    - Description: High-resolution files of your rebranded logo in various formats to ensure versatility across different platforms and mediums. - Formats: AI (Adobe Illustrator), EPS (vector format), PNG (transparent background), JPEG (high-resolution) - Quantity: 5 versions of the logo, including full-color, black and white, and both horizontal and vertical orientations - Revisions: Includes 1 round of revisions to finalize the logo versions

  • Brand Asset Kit

    - Description: A set of essential brand assets reflecting the updated branding, including social media profile images, cover photos, email signatures, and business card templates. - Formats: AI (Adobe Illustrator), PNG, JPEG - Quantity: 1 complete kit - Revisions: Includes 1 round of revisions for adjustments and finalization

  • Color Palette and Typography Guidelines

    - Description: Detailed specifications for your brand’s updated color scheme and typography, including color codes (HEX, RGB, CMYK) and font usage guidelines. - Formats: PDF (print-ready and web-optimized versions), AI files for editable color palettes - Quantity: 1 document with guidelines - Revisions: Includes 1 round of revisions for adjustments and finalization

Example projects

Innovative Rebranding Case Study

Duration

4 weeks

Skills and tools

Brand Designer
Brand Strategist
Logo Designer
Adobe Illustrator
Figma
Microsoft Office 365

Industries

Graphic Design

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