Brand Guidelines

Badan Abuseir

(0)

Starting at

$

2,500

About this service

Summary

I offer a personalized approach to brand guidelines that sets you apart. I blend creativity with strategic insight to craft unique brand identities that capture your business's essence. My commitment to understanding your vision ensures that the final deliverables not only look great but also align with your goals. With a focus on delivering high-quality, customized solutions, I’m here to make sure your brand stands out and makes a lasting impact. Let’s work together to create something exceptional!

Process

Here’s a clear outline of the process for developing your brand guidelines, ensuring transparency and alignment throughout the project:
1. Discovery and Research
- Objective: Understand your business, target audience, and brand goals.
- Activities: Conduct interviews, analyze competitors, and review existing materials.
- Deliverables: Discovery Report summarizing key insights and objectives.
2. Brand Strategy Development
- Objective: Define your brand’s core elements, including mission, values, and positioning.
- Activities: Develop a Brand Strategy Document outlining your brand’s unique identity and messaging.
- Deliverables: Brand Strategy Document.
3. Visual Identity Design**
- Objective: Create the visual components of your brand, including logo, color palette, and typography.
- Activities: Design logo variations, select color schemes, and choose typography.
- Deliverables: Logo Files, Color Palette, and Typography Guidelines.
4. Brand Guidelines Document
- Objective: Compile all brand elements into a comprehensive guidelines document.
- Activities: Integrate visual identity, messaging, and usage rules into a cohesive document.
- Deliverables: Brand Guidelines Document (PDF and editable AI files).
5. Review and Revisions
- Objective: Refine and finalize the guidelines based on feedback.
- Activities: Present initial drafts, collect feedback, and make revisions.
- Deliverables: Revised Brand Guidelines Document with up to 2 rounds of revisions.
6. Delivery and Implementation
- Objective: Provide final deliverables and support the implementation of brand guidelines.
- Activities: Deliver final files, offer guidance on applying guidelines, and address any final questions.
- Deliverables: Final Brand Guidelines Document, Logo Files, Brand Asset Kit, and Color & Typography Guidelines.
This process ensures that every aspect of your brand identity is thoughtfully developed and documented, leading to a cohesive and professional brand presentation.

What's included

  • Brand Guidelines Document

    - Description: A comprehensive digital document detailing your brand's visual and verbal identity, including logos, color palettes, typography, and tone of voice. - Format: PDF (print-ready and web-optimized versions available) - Quantity: 1 primary document - Revisions: Includes up to 2 rounds of revisions based on your feedback

  • Brand Color and Typography Guidelines

    - Description: Detailed specifications for your brand’s color scheme and typography, including color codes, font names, and usage examples. - Formats: PDF (print-ready and web-optimized versions available), and editable AI files for color palettes - Quantity: 1 document with guidelines - Revisions: Includes 1 round of revisions for adjustments and finalization

  • Brand Asset Kit

    - Description: A collection of essential brand assets to ensure consistency across all media. - Formats: AI (Adobe Illustrator), PNG, JPEG - Contents: Includes icon set, social media profile and cover images, email signature templates, and business card/stationery templates - Quantity: 1 complete kit - Revisions: Includes 1 round of revisions for adjustments and finalization

Example projects

Comprehensive Brand Guidelines for a Cohesive Identity

Duration

4 weeks

Skills and tools

Brand Designer
Brand Strategist
Adobe Illustrator
Figma
Microsoft Office 365

Industries

Brand Marketing

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