I review your Google Ads account and tracking, find where budget is wasted and send you a written action plan you can apply yourself or with me. What I check: account and campaign structure, search terms and negatives, bidding strategy, ads and assets, conversion tracking in Google Ads and GA4, and whether the numbers match your CRM or sales data. Example: a private clinic thought its ads had stopped working. After an audit and cleanup, cost per patient went down 73% and patients from ads grew 212% the next month. You get a prioritized list of fixes with expected impact and a 30-minute call to walk through it.