Give your team a repeatable process for planning, reading and acting on A/B tests.

For SaaS, e-commerce and CRO teams running experiments regularly, I build a practical toolkit around your metrics and traffic so each test starts with a clear plan and ends with a documented decision.

What you receive

• A custom sample-size and power calculator for the agreed metrics and test designs, with assumptions and inputs explained.

• A pre-registration template covering your hypothesis, primary metric, guardrails, planned comparisons and stopping rule.

• A readout template that brings effect estimates, uncertainty, multiple comparisons and business relevance into the same review.

• A written decision framework covering analysis choices, stopping rules and how to handle inconclusive results.

• A worked example using one of your past tests to demonstrate the process from planning through interpretation.

• A 60-minute team walkthrough and written notes for future reference.

Who this is for

Teams running at least one experiment a month that want consistent answers to questions such as “When should we stop?”, “Which comparisons were planned?” and “Is this improvement worth shipping?”

What I need from you

Your testing platform, main metrics, approximate eligible traffic, current planning or readout process, and one past experiment to work through. We’ll agree on the supported metrics, test designs and calculator delivery approach before the project begins.

Starting at $800. Turnaround: 2 weeks. Custom scope is available.

To get started, message me: “We run about [X tests per month] using [platform]. Our biggest bottleneck is [planning, analysis or decisions].” I’ll help identify the right scope for your team.