Visual Identity Design
Starting at
$
5,000
About this service
Summary
Process
FAQs
Do I need a brand strategy before this phase?
You don't "need" to, but ideally, yes. A strong visual identity is built on a clear strategy. If you don’t have one, we can begin with the Brand Strategy package first, booking both together includes a 20% discount and ensures seamless alignment.
Will my logo be fully custom?
Each logotype is carefully crafted using refined typography customization, not generic fonts. I start from type foundations and reshape letters, and details to create a distinctive mark that feels completely unique to your brand.
What will I receive at the end of the project?
A complete Brand Guidelines document including your logo suite, color palette, typography system, and visual direction, ready to share with printers, developers, or collaborators.
Can I add collateral designs to this package?
Yes! Add-ons like social media templates, business cards, or packaging designs can be included for an additional fee to complement your new brand.
Do you offer payment plans?
Yes. The investment can be divided into two equal payments: 50% to begin, and 50% upon final delivery.
What's included
Visual Identity Design
A complete identity system that defines your brand’s visual language. This includes concept development, brand mood, custom logo suite, color palette, typography, and supporting design elements such as patterns, textures, or illustrations, crafted to create a timeless and cohesive visual foundation.
Brand Guidelines Document
A comprehensive document that consolidates all visual elements into one cohesive guide. It includes logo usage, color and type systems, imagery direction, and mockups, ensuring your brand remains consistent and elevated across every touchpoint.
Example projects
Recommendations
(5.0)
Client • Nov 11, 2025
Recommended
Sevd has been such a great experience. She’s incredibly talented at what she does and really takes the time to understand your vision. Everything feels easy when collaborating with her because she communicates clearly and responds quickly.
Client • Nov 5, 2025
Recommended
A perfect experience that I will share
Freelancer • Nov 4, 2025
Recommended
Working with Sevd was a wonderful experience. She is extremely professional, communicates clearly, and always takes the time to explain every detail of each task with warmth and kindness.
Client • Mar 1, 2024
Recommended
Sevd Attention to detail is an A plus plus.
Recommended
Absolutely adore Sevd and her work. This is my second time working with her and would choose her every time.
Client • Oct 4, 2025
Client • Sep 25, 2025
Recommended
Working with Sevd was an absolute pleasure! She has an incredible eye for detail, truly understood the vision from the start, and was so accommodating throughout the process. I’m beyond happy with the final result - I love it!
Client • Sep 23, 2025
Recommended
Best person i've ever worked with on Contra. Sevd is an ARTIST and the most amazing person to work with. I am obsessed!!!!
Client • Sep 12, 2025
Recommended
Sevd is not only an amazing designer but also a standout business owner. Their professionalism,communication,and collaborative approach made the process seamless, and their aesthetic style was the perfect finishing touch. Highly recommend!
Client • Aug 28, 2025
Recommended
Fantastic visionary. Very accommodating.
Client • Aug 13, 2025
Recommended
Sevd was great at understanding the vision for our trade show booth design and made meaningful contributions to expanding it. We're excited to debut in Las Vegas thanks to her brilliant creative work.
Client • Jul 14, 2025
Recommended
Thoroughly enjoyed working with Sevd from start to finish who was able to bring my vision and idea to life successfully. Her knowledge, attention to detail, patience, ability to offer fresh perspectives made it a smooth process.
Client • May 29, 2025
Recommended
Sevd was a dream come true to work with. I felt so lost on where to begin in creating a logo and Sevd went above and beyond. Making every step of the way easy and fun I am so in love with everything she created.
Client • May 22, 2025
Recommended
Absolutely incredible designer, brand strategist and collaborator. Responsive, open to feedback, creative and excited about the work she does. She helped me bring my brand to life. I couldn't recommend her enough!
Client • Apr 20, 2025
Recommended
Sevd's work is incredible! She completely understood what I was going for in terms of logo and type design. She listened to my comments and executed the revisions flawlessly. Her work is gorgeous-- I could not recommend her more!
Client • Apr 11, 2025
Recommended
Working with Sevd has been an absolute pleasure. She has an amazing eye for design, and her work is always thoughtful, clean, and beautiful. If you get the chance to work with her, do it. You won’t regret it.
Client • Mar 11, 2025
Recommended
Very happy with the cooperation. Really listened to my needs and feedback and was very patient. Top work!
Client • Feb 18, 2025
Recommended
Sevd is an incredible designer and an absolute pleasure to work with! She delivers high-quality work quickly and efficiently.
Client • Jan 17, 2025
Recommended
Sevd is one of the best contractors we’ve worked with. She’s highly responsive, thoughtfully guides you through the branding process, and went above and beyond to help create something truly distinctive in our industry.
Client • Apr 25, 2023
Recommended
Wonderful experience!
Recommended
Another amazing job!
Client • Apr 27, 2023
Recommended
Always a pleasure working with Sevd!
Client • Jul 13, 2023
Recommended
Always a great experiance working with Sevd.
Client • Oct 29, 2023
Recommended
Always great working with Sevd
Client • Oct 17, 2024
Recommended
Great working with Sevd.
Client • Nov 10, 2024
Client • Sep 7, 2023
Recommended
Impressed by Sevde's design & social media skills! She understood my project perfectly, delivering exceptional results. Would definitely recommend and work with her again. 🚀
Recommended
It is always a pleasure to work with Sevd! She is a great designer and so pleasant to work with. I recommend Sevd for any creative project.
Client • Sep 20, 2024
Client • Aug 8, 2024
Recommended
Working with Sevd was such an incredible experience! She is creative, collaborative, intelligent, professional and extremely talented. Sevd created the most beautiful custom logo for me along with a stunning website for my floral business.
Client • Jan 23, 2024
Recommended
So elated I chose to work with Sevd to help bring this brand to life. Communication was smooth, deliverables arrived promptly. Thank you so much Sevd. I couldn't have imagined a better experience for this. Your work is 100% excellent.
Client • Jan 16, 2024
Recommended
Sevd was incredibly helpful in navigating me through the branding process. Her professionalism and creativity was more than I could hope for. I'll definitely work with her again on future projects.
Client • Dec 10, 2023
Recommended
She was absolutely phenomenal and so kind and easy to work with. Our branding looks perfect!!
Client • Dec 8, 2023
Recommended
Working with Sevd was wonderful! She is a talented designer and I felt safe trusting her with my logo.
Client • Jan 9, 2023
Recommended
Sevd is an incredibly talented designer + problem solver who helped me elevate my branding to the next level in a smooth and professional process. She worked within the parameters I have given her which I loved. 110% recommend her!
Recommended
This is my second time working with Sevd, and once again I am blown away! She understand my brand inside out and knows how to express my voice in any design task I give her. I cannot recommend her enough!
Client • Nov 14, 2023
Client • Oct 9, 2023
Recommended
Sevd was easy to work with, she took the time to fully understand the brief and asked appropriate questions. Sevd is a dedicated custom logo designer with a flair for elegant branding work.
Client • Sep 23, 2023
Recommended
Sevda did amazing on my product catalogue and she also did my brand identity and logo. She is so easy to work with and she understands immediately what i have in mind. For sure i will continue working with her
Client • Sep 14, 2023
Recommended
I have received the final files, and I’m amazed by the outcomes😍!! In guidelines everything is perfect, really love how organized it is🤍🤍 I’m really grateful to work with you Sevd !! The whole process is smooth and very professional🙏🏻 Love every single detail of it🤍🤍 I’m excited to share my amazing branding to the world 😍!! Hope to work with you again soon🤍!! All the best.
Client • Sep 13, 2023
Recommended
Was So nice to work with them surely will hire them for more in the future.
Client • May 3, 2023
Recommended
Sevd is a professional and super talented brand designer. She created my personal brand assets in such a way that my true authentic self could shine through. All her selections and designs for my personal brand were spot on! I cannot wait build my website with them and serve my audience because now I have the right tools. I would recommend her a thousand times over. Thank you for doing such a fantastic job with my portfolio Sevd.
Client • Nov 3, 2022
Recommended
We have been working with her on our branding and website for over a year, and she did an amazing job. She understood our vision quickly and created something that is even beyond our imagination. Highly recommended!
Duration
4 weeks
Skills and tools
Brand Design
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Industries