An overview of the current social media profiles: Take a look at all the social media profiles associated with the business or brand, including any inactive or dormant accounts.

Evaluation of social media content: Review the content being posted on the social media profiles, including the frequency of posts, types of posts, tone, and messaging.

Competitive analysis: Analyze the social media presence of competitors in the industry, including their engagement rates, types of content they post, and overall social media strategy.

Review of social media goals and objectives: Evaluate the goals and objectives the business has set for social media, and assess whether the current strategy is effectively supporting those goals.

Recommendations and actionable insights: Provide recommendations based on the findings of the audit, including actionable insights on how to improve the social media presence and achieve the desired goals.