Visual Identity Design

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About this service

Summary

In a digital world where first impressions are everything, I’m here to ensure that your brand leaves an unforgettable mark.
My mission goes beyond creating designs, it’s about crafting digital excellence that ignites brands and leaves a lasting impact.
It's time to stand out with a brand that truly represents your unique personality and value proposition!

What's included

  • Discovery Consultation

    An important first step to our project! Let's have a quick chat so we can meet each other and learn about each other a bit more. We'll nail down your goals, how to achieve said goals, and your brand strategy.

  • Brand Strategy

    Having a solid brand strategy is crucial because it provides direction and clarity to the brand's actions and decisions. Without a clear strategy, a brand risks being inconsistent, confusing, and forgettable to its audience. By taking the time to develop a brand strategy, a brand can build a strong and memorable brand identity that resonates with its audience and sets it apart from its competitors

  • Stylescapes

    The visual representation of the feel, aesthetic, and mood of your brand.

  • Full Logo Suite

    This will include 3 logo lockups - primary logo, secondary logo, and your iconmark or submark logo. It's always best to have different variations of your logo that can be used in different places while still creating a recognizable brand

  • Mockups

    See your logo in action as we try it on different applications to find out how the mark performs in real world scenarios.

  • Typography

    Typography pairing can't just be random picks - it's strategically selected to match your brand visuals. This will be a pair of two typefaces.

  • Color Palette

    The whole feel, aesthetic, and mood of your brand can easily be represented by colors alone. A curated color palette that exudes your brand will be created for you.

  • Brand Style Guide (aka. Brand Guidelines)

    A brand style guide is a document that outlines the guidelines and specifications for a brand's visual identity, including its logo, typography, color palette, and other design elements. It serves as a reference for anyone creating branded materials, ensuring consistency and coherence across all marketing and communication channels.

  • 3 Revisions

    I aim for one and done, but we all know that it can't always be like that.

  • 15-day Slack Support

    I don't want to leave you high and dry with these files sitting on your computer. In these 15 days, we'll help set accountability for you to try out these systems and clarify any technical doubts you face along the way.


Skills and tools

Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop

Industries

Brand Marketing
Small and Medium Businesses
Business Development

Work with me


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