Social Media Ads Specialist

Starting at

$

15

/hr

About this service

Summary

I offer a comprehensive Ads campaign service that includes strategic planning, creative development, precise targeting, and continuous optimization to ensure maximum ROI. What sets me apart is my tailored approach that leverages deep audience insights and rigorous A/B testing, coupled with transparent reporting and actionable recommendations for sustained ad performance improvement.

Process

Ads Campaign Process
1. Initial Consultation and Goal Setting
2. Market Research and Strategy Development
3. Creative Development
4. Campaign Setup
5. Ad Launch and Initial Testing
6. Ongoing Optimization
7. Weekly Reporting and Analysis
8. Final Campaign Review

FAQs

  • What types of businesses do you work with?

    I work with a wide range of businesses, from small startups to large enterprises across various industries, including education, tech, retail, and more.

  • How do you determine the target audience for the ads?

    I conduct thorough market research and use existing customer data to create detailed audience personas. This helps in precisely targeting the right demographic, interests, and behaviors.

  • How long does it take to see results from a Meta Ads campaign?

    Initial results can be seen within the first few days of the campaign launch. However, optimal performance and actionable insights typically develop over a few weeks as the campaign is continuously optimized.

  • What is included in your reporting?

    Reports include key metrics like CTR, CPC, CPA, and ROAS, as well as insights on ad performance, audience engagement, and recommendations for ongoing optimization.

  • How do you handle the budget for the campaign?

    The budget is allocated based on the campaign strategy and goals. I monitor and adjust the budget dynamically to ensure the best possible return on investment.

  • What makes your Ads service unique?

    My service is unique due to its personalized approach, deep audience insights, rigorous A/B testing, and transparent reporting. I also provide actionable recommendations for sustained ad performance improvement.

  • What happens if an ad isn't performing well?

    If an ad underperforms, I analyze the data to identify the issue, then make necessary adjustments such as refining the targeting, changing the creative, or reallocating the budget to improve results.

  • How do you ensure the ads comply with advertising policies?

    I stay updated on social media's advertising policies and guidelines, ensuring all ads meet the required standards to avoid disapprovals or account issues.

  • Can I see examples of past campaigns you've managed?

    Yes, I can provide case studies and examples of previous campaigns upon request to demonstrate my experience and success in managing Ads campaigns.

What's included

  • Meta Ads Campaign Deliverables

    - Overview of campaign objectives - Target audience analysis and personas - Budget allocation and scheduling plan

  • Ad Creative Development

    - Ad copywriting - Image and video ad design - Carousel ads design - A/B testing creatives

  • Campaign Setup

    - Ad account creation and configuration - Audience segmentation and targeting - Pixel setup and conversion tracking - Ad placement selection

  • Ad Variants and Testing

    - Multiple ad variations for testing - Split testing different ad elements (copy, visuals, headlines) - Initial test results and insights

  • Campaign Launch

    - Ad set activation - Initial monitoring and adjustments - Early performance report

  • Optimization Reports

    - Weekly performance reports - Analysis of key metrics (CTR, CPC, CPA, ROAS) - Recommendations for ongoing optimization

  • Ongoing Optimization

    - Bid adjustments and budget reallocation - Creative refreshes based on performance - Audience refinement and retargeting

  • Final Campaign Report

    - Comprehensive performance overview - Key insights and takeaways - Recommendations for future campaigns

  • Additional Support Materials

    - Tips for maintaining ad account health - Guidance on future ad campaigns


Skills and tools

Digital Marketer
Social Media Marketer
Performance Marketing Specialist
Facebook Ads
Instagram Ads
LinkedIn
Snapchat
TikTok Ads

Industries

Advertising
Social Media Advertising
Social Media Marketing

Work with me