Sponsorship & Sales Advisory

Pro

Jana Ballieul

Starting at

820

About this service

Summary

When preparing a high stakes pitch, your brief or draft needs more than a quick polish, it needs clarity, structure, and a strong story. I help sports organisations, agencies, and commercial teams refine their sponsorship and sales materials before design, ensuring the narrative resonates with decision makers and positions your offer for success.

Problem Our brief is ready, but we are not sure the story is strong enough or if the structure makes sense before sending it to design.

Solution I review your sponsorship or sales brief, highlight gaps in messaging, and provide actionable recommendations on structure, positioning, and storytelling, so your materials are clear, persuasive, and ready for design.

Ideal for Commercial teams preparing sponsorship briefs, sales proposals, or partnership pitches who want expert feedback before design.

Outcome A sharper, stronger brief that gives your design team clear direction, saves time, and increases your chances of securing the partnership.

FAQs

What’s included in Tier 1 – Quick Review (Starting from $820)?
Tier 1 begins with a 30-minute call to understand your goals and brief. After this, all feedback is delivered in written format only, no additional calls. You’ll receive clear written feedback on your proposal, including messaging and positioning suggestions, along with a short roadmap outlining the next steps for refinement. This option is ideal for teams who want a fresh set of expert eyes on their brief before pitching.
What’s included in Tier 2 – Full Advisory Session (Starting from $1050)?
Tier 2 includes a 45-minute discovery call followed by an in-depth review of your sponsorship or sales proposal. You’ll receive a detailed feedback report covering structure, flow, and messaging, plus specific positioning recommendations. A 45-minute follow-up Q&A call is also included to discuss feedback and sharpen your story further. This is best suited for teams who need detailed feedback combined with live discussion.
What’s included in Tier 3 – Advisory Package (Starting from $2,200)?
Tier 3 is a comprehensive advisory package with three sessions spread across 2–4 weeks. It covers multiple briefs or iterative refinements, with full written notes provided after each session. You’ll also receive a strategic roadmap for pitching and next steps, ensuring consistent guidance throughout the process. This package is perfect for teams preparing high-value sponsorship pitches who want continuous advisory support rather than a one-off review.
Who is this service for?
This service is for commercial, sponsorship, and sales teams who have prepared a brief or draft deck and need an expert to review the story, refine the positioning, and sharpen messaging before sending it off to design.
Do you also design the decks?
Yes, if you need full presentation design in addition to advisory, I offer separate services for pitch decks, sales toolkits, and communication materials.

What's included

Initial Call
A 30–45 minute call to understand your goals, audience and sponsorship brief. This session helps uncover gaps in positioning and ensures we are focused on the right outcomes from the start.
Brief Review & Feedback Report
A written review of your sponsorship brief, outline or proposal draft. You will receive clear notes on strengths, areas for improvement, and opportunities to strengthen clarity and value. This will be delivered in a Google Doc, PDF, or as Comments on your presentation file.
Messaging & Positioning Suggestions
Recommendations to sharpen your value story, including headline ideas, refined copy, and guidance on how to better connect with decision-makers.
Structure & Flow Recommendations
Advice on how to order and frame your content so that the narrative builds momentum, highlights key arguments, and presents your proposal in the strongest light.
Next-Step Roadmap
A short roadmap with practical recommendations for what to refine next, ensuring your proposal is clear, persuasive, and ready for design if needed.
Follow-Up Support
Depending on the tier level, follow-up is provided either as a written document (entry level) or a video call to discuss the feedback in depth (higher tiers).

Recommendations

(5.0)

Charlie Anderson • 1 Up

Client • Oct 20, 2025

Recommended

Jana is a pleasure to work with - creative, reliable, and super switched. She has an exceptional ability to take ideas and turn them into clear, well structured pitch decks. Always calm under pressure and quick to understand the brief, she’s become a trusted extension of our team.

Polly Adams • Red Tiger Marketing

Client • Sep 19, 2025

Recommended

I've worked with Jana for many years across multiple roles, and she has always been fantastic to work with. She has a real eye for bringing work to life and consistently delivers high quality work

Vincent Buyssens • Thoughtform

Client • Jul 14, 2025

Recommended

I'm the type of client who really knows what he wants, but can't always express it. It took a 30 minute call and a brief look at my disparate moodboard for Jana to simply one-shot the branding system I wanted. That's how good she is.