Brand Identity Design⚡️Darya Batyr ✦
Identity with backbone: sharp, strategic, scalable ⚡️
Your brand deserves more than a logo - it needs a backbone. I design identities that are bold, consistent, and built to grow with you. In a streamlined process, I bring clarity to your vision and translate it into a distinctive identity that feels aligned, future-ready, and impossible to ignore.
This isn’t just about aesthetics. Every decision is rooted in strategy - so your brand shows up with confidence across every touchpoint, from launch day to long-term growth. You’ll walk away with a system that doesn’t just look great once, but keeps your business moving forward with clarity, consistency, and impact.
What's included
⚡️Discovery & Creative Direction
We begin with a focused consultation to align on your brand’s vision, audience, and competitive landscape. Through a strategic questionnaire and guided exploration, we'll craft a clear positioning statement, define your ideal audience, establish voice principles, and outline strategic design pillars - all packaged into a focused strategy guide that informs every creative decision to follow.
⚡️Moodboard & Visual Direction
Two distinct moodboard options are developed, presenting unique creative directions. You’ll select one to set the foundation for your brand’s look and feel.
⚡️Logo Suite Design*
Up to three initial concepts are created, leading to a refined final logo suite that includes:
a Primary Logo as the core of your brand identity, a Secondary Logo for flexible applications, a Submark for compact spaces, and a Favicon to establish a strong web presence.
Color Palette*
A cohesive color system will be created comprising your brand's primary and secondary colors, along with corresponding digital and print values, and suggested pairings to maintain visual harmony
Typography*
A curated font system, including selections for headings, subheadings, and body text will be proposed, accompanied by usage examples. Recommendations may feature both free and premium fonts; procurement of paid fonts is the client's responsibility. A comparable free alternative will be provided if a premium font is suggested.
Brand Elements*
Custom-designed assets such as patterns, icons, or curated branded imagery that enhance and complement your brand's visual identity
⚡️Brand assets Handover
Delivery of finalized assets in multiple formats (e.g., PNG, SVG, PDF) suitable for immediate use both in print and digital mediums.
🔥 Brand Manual + Brand-in-Use
A comprehensive Brand Manual document will be provided to ensure consistent application of your new brand identity across all platforms, detailing appropriate use of all elements of the new branding - logo suite, typography, colors and brand elements. The Brand Manual is supported by a carefully crafted set of Brand-In-Use mockups showcasing the branding's application in real world scenarios, both digital and in print
🤝 Review process
Items marked with an asterisk (*) include up to 2 rounds of revisions based on your feedback, ensuring the final designs align with your vision.
FAQs
Example work
Darya's other services
Starting at$4,800
Duration4 weeks
Tags
Adobe Creative Suite
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Brand Designer
Graphic Designer
Logo Designer
Service provided by
Darya Batyr ✦ maxLisbon, Portugal
- $100k+
- Earned
- 48
- Paid projects
- 4.98
- Rating
- 912
- Followers
Brand Identity Design⚡️Darya Batyr ✦
Starting at$4,800
Duration4 weeks
Tags
Adobe Creative Suite
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Brand Designer
Graphic Designer
Logo Designer
Identity with backbone: sharp, strategic, scalable ⚡️
Your brand deserves more than a logo - it needs a backbone. I design identities that are bold, consistent, and built to grow with you. In a streamlined process, I bring clarity to your vision and translate it into a distinctive identity that feels aligned, future-ready, and impossible to ignore.
This isn’t just about aesthetics. Every decision is rooted in strategy - so your brand shows up with confidence across every touchpoint, from launch day to long-term growth. You’ll walk away with a system that doesn’t just look great once, but keeps your business moving forward with clarity, consistency, and impact.
What's included
⚡️Discovery & Creative Direction
We begin with a focused consultation to align on your brand’s vision, audience, and competitive landscape. Through a strategic questionnaire and guided exploration, we'll craft a clear positioning statement, define your ideal audience, establish voice principles, and outline strategic design pillars - all packaged into a focused strategy guide that informs every creative decision to follow.
⚡️Moodboard & Visual Direction
Two distinct moodboard options are developed, presenting unique creative directions. You’ll select one to set the foundation for your brand’s look and feel.
⚡️Logo Suite Design*
Up to three initial concepts are created, leading to a refined final logo suite that includes:
a Primary Logo as the core of your brand identity, a Secondary Logo for flexible applications, a Submark for compact spaces, and a Favicon to establish a strong web presence.
Color Palette*
A cohesive color system will be created comprising your brand's primary and secondary colors, along with corresponding digital and print values, and suggested pairings to maintain visual harmony
Typography*
A curated font system, including selections for headings, subheadings, and body text will be proposed, accompanied by usage examples. Recommendations may feature both free and premium fonts; procurement of paid fonts is the client's responsibility. A comparable free alternative will be provided if a premium font is suggested.
Brand Elements*
Custom-designed assets such as patterns, icons, or curated branded imagery that enhance and complement your brand's visual identity
⚡️Brand assets Handover
Delivery of finalized assets in multiple formats (e.g., PNG, SVG, PDF) suitable for immediate use both in print and digital mediums.
🔥 Brand Manual + Brand-in-Use
A comprehensive Brand Manual document will be provided to ensure consistent application of your new brand identity across all platforms, detailing appropriate use of all elements of the new branding - logo suite, typography, colors and brand elements. The Brand Manual is supported by a carefully crafted set of Brand-In-Use mockups showcasing the branding's application in real world scenarios, both digital and in print
🤝 Review process
Items marked with an asterisk (*) include up to 2 rounds of revisions based on your feedback, ensuring the final designs align with your vision.
FAQs
Example work
Darya's other services
$4,800