Branding Sprint

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About this service

Summary

Launching your brand into the spotlight? Our service is the perfect blend of speed, pocket friendly budget, and tailored strategy. Ideal for those who want to dip their toes, not dive deep. Let's turn your brand vision into a vibrant reality!

Process

Brand Dashboard Creation - 1 Day
Commencing with the project, dedicate a day to crafting a comprehensive brand dashboard, delineating project goals, timelines, and essential deliverables. Brand Briefing and Moodboarding - 2-3 Days Diving into your brand nuts and bolts over 2-3 days and simultaneously Crafting a moodboard that captures the vibe. Logo Concepts Creation - 4 Days Creative run for 4 days, presenting two logo options, each backed by theory and psychology Revisions - 2 Days Tweaking the chosen logo for seamless alignment with your vision.
Guidelines Sheet - 1 Day
Wrapping it up in a day with a clear guidelines sheet for logo, colors, and fonts. Keep it consistent across all platforms.

FAQs

  • Who is this service for?

    This service is perfect for those who want to test the market quickly, have a tight budget but need a solid start, and already have a clear strategy or idea in mind. It's ideal if you're not ready for a full-scale branding process but still want a strong kickstart for your brand.

  • What information should I provide before starting the Project?

    Please share product/brand details, references, specific preferences, and insights about your brand. The more comprehensive the information, the better we can craft a cohesive brand identity.

  • How will we communicate during the project?

    Our primary communication platform will be Google Meet for virtual meetings. This ensures seamless discussions, real-time updates, and any necessary clarifications throughout the project.

  • Where and how should we upload the necessary data for the project?

    All project-related data can be conveniently uploaded and shared on Notion and Google Drive (or playbook.com). These collaborative platforms will be our central space for document sharing, feedback, and efficient information exchange during the entire project.

  • How will we track the progress of the project?

    Upon onboarding, you'll receive an easy-to-use dashboard. This tool allows you to track the progress of the Brand Book, provide feedback, send and receive files, and build boards. It ensures transparent communication and efficient progress tracking throughout the project.

What's included

  • Brand Moodboard

    The visual vibe of your brand with a moodboard—capturing colors, imagery, and emotions to set the creative tone.

  • Visual Identity (2 Concepts)

    Two logo concepts, backed by theory and psychology. Visualize your brand through mockups, ensuring it resonates with your audience.

  • Brand Color Palette

    Color palette that not only represents your brand but also evokes the desired emotions, creating a memorable visual impact.

  • Brand Typography

    Fonts that speak your brand's language, ensuring consistency and readability across various mediums.

  • Brand Guidelines Sheet

    The essence of your brand into a guidelines sheet—providing a quick reference for consistent visual and messaging elements.

Recommendations

(5.0)

Pranjal Agarwal

Client • Dec 28, 2023

I have been working with Abhijeet since the past 6 months. His inputs, be it the design language, colour, fonts, really stand out and his work is at a level above the rest of the people in this field. He sticks to the timeline, doesn’t cut corners. He takes his time to study the needs of the project, the market players etc, which gives me assurance. He is communicative. The trust and reliability that he brings to the table gives our team confidence.


Skills and tools

Brand Designer
Logo Designer
Brand Strategist
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Figma

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