Custom Brand Design Solutions

Denis Jungkind

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About this service

Summary

I offer comprehensive branding solutions that seamlessly blend creativity with strategy to craft distinctive brand identities that resonate with your target audience. My approach is unique because I integrate psychological insights and cultural trends into my design process, ensuring that your brand not only stands out but also establishes a profound emotional connection with your customers. This tailored, insight-driven methodology ensures your brand’s voice is both authentic and compelling, setting you apart in a crowded marketplace.

Process

The branding design process starts with an initial client meeting to understand their vision and target audience, followed by industry and competitor research. We then develop a branding strategy, outlining the brand's core values and personality. The design phase involves creating key visual elements like the logo, color palette, and typography, refined through client feedback. After finalizing the designs, we extend the branding across all necessary assets and compile a brand guidelines document. The project concludes with the brand rollout, followed by monitoring and adjustments based on market response, ensuring the brand effectively connects with its audience and stands out competitively.

FAQs

  • What services do you include in your branding package?

    Clients often want to know exactly what they're getting, such as logo design, brand guidelines, website design, etc.

  • How much do your branding services cost?

    Pricing is always a top concern; clients want to know the costs upfront to budget accordingly.

  • What is the timeline for a branding project?

    Clients need to plan their marketing and launch activities around the branding timeline.

  • How many revisions do I get during the design process?

    Understanding the scope of revisions helps manage expectations on both sides.

  • Will I own the rights to all the designs created?

    Ownership is crucial, as clients want to ensure they have exclusive rights to the designs.

  • How do you handle feedback and changes during the project?

    Clients like to know the process for submitting and implementing feedback.

  • What do you need from me to get started?

    Details on what information, materials, or access you need from the client to begin work.

  • Can you work within my existing brand guidelines?

    For companies with established brands, integrating new designs with existing guidelines is essential.

What's included

  • Brand Guideline Document

    A detailed plan outlining the brand’s vision, mission, values, and personality, setting the foundation for all branding efforts

  • Logo Design

    The creation of a unique logo that visually represents the brand, adaptable across different mediums and sizes

  • Color Palette

    Selection of primary and secondary colors that reflect the brand’s personality and are used consistently in all materials

  • Typography Guidelines

    Specification of primary and secondary typefaces and how they should be used in various contexts to maintain brand consistency

  • Brand Voice and Tone Guidelines

    Instructions on the brand's communication style, including how it should sound across different platforms and mediums

  • Business Card Design

    Design of professional business cards that incorporate the brand’s logo, color scheme, and typography

  • Letterhead and Envelope Design

    Creation of standardized letterheads and envelopes that reflect the brand’s visual identity for official correspondence

  • Brand Guidelines Manual

    A comprehensive guide that includes all visual and stylistic guidelines, ensuring consistency in how the brand is portrayed

  • Website Design

    Development of a fully functional website that aligns with the brand’s identity, optimized for user experience and SEO

  • Email Template Design

    Design of email templates that maintain the brand’s aesthetic, used for newsletters or general communications

  • Social Media Profiles / Channels

    Design of profile images, headers, and posts templates for social media that align with the brand’s visual identity

  • Packaging Design

    Design of packaging that is visually coherent with the brand identity, enhancing the unboxing experience for products

  • Marketing Collateral

    Creation of promotional materials such as flyers, brochures, posters, and banners that consistently reflect the brand's identity

  • Brand Launch Plan

    A strategy for introducing the new brand to the market, detailing the launch timeline, channels, and key messaging

  • Signage and Trade Show Displays

    Design of indoor and outdoor signs and trade show materials that represent the brand effectively in physical spaces

Skills and tools

Brand Designer
Brand Strategist
Digital Marketer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Work with me

More services

Custom Logo Design

STARTING AT

$350

fixed rate