What's included

• Primary Logo Design

  The finalized logo in its primary format

• Logo Variations

  Alternative logo versions such as monochrome, vertical, and horizontal layouts to suit different uses

• File Formats

  High-resolution files (e.g., JPEG, PNG for digital use and TIFF for print). Vector files (e.g., AI, EPS, SVG) which are scalable without loss of quality and essential for various print formats

• Color Palette

  Specification of primary and secondary colors used in the logo with CMYK, RGB, and Pantone codes, ensuring accurate color reproduction in all media

• Typography

  Details on the typefaces used in the logo, including recommendations for complementary typefaces for branding materials

• Style Guide

  A comprehensive manual that outlines how to use the logo, including spacing, sizes, dos and don’ts, and other branding elements. This ensures consistency in the brand's visual presentation

• Brand Mockups

  Visual simulations showing how the logo will look on different items like business cards, letterheads, websites, and merchandise, helping the client visualize the brand identity in real-world applications

• Usage Guidelines

  Detailed instructions on the correct and incorrect ways to use the logo to maintain brand integrity

• Iconography

  Smaller icons derived from the logo for use in digital applications or as favicons on websites

• Social Media Kit

  Adaptations of the logo optimized for social media profiles and posts

• Ownership and Copyright Documentation

  Transfer of logo ownership rights to the client and any necessary copyright registrations or documentation