Brand Identity Design

Martha Rose

Starting at

3,500

About this service

Summary

Your brand’s visual storytelling is just as important as the things that you sell.

That's why I put a lot of thought and research into each visual identity I create. In my approach, I use contextual awareness and psychology to create emotional resonance and big scale impact. What that means: I don't just create visuals. I develop a concept that conveys the meaning of your business visually. A concept that communicates your mission & values, and resonates with your audience on an emotional level. And with every project, my goal is to set you apart in your industry. So yes, I create logos and curate fonts and colours. But beyond that, I'll craft a brand universe where your target audience takes centre stage, allowing them to connect deeply with your brand and become active participants in its story. With my approach to brand design, your new brand is guaranteed to not just catch eyes but also win hearts and generate cold hard cash.

👋🏻 Please get in touch with me here on Contra or email me at hi@bitemark.studio with project details so we can decide the project scope, timeline, exact pricing, etc. together.

What's included

Creative Direction (2-3 options to choose from)
Each visual identity starts with the creation of a visual direction which starts with the development of a concept (read description). To make sure we're on the same page for the rest of the project, I'll present 2-3 possible directions for us to go in, and we'll decide on one based on your brand strategy.
Logo Suite
A few variations, from primary logo to secondary logo and submark to give you flexibility in different use cases. Depending on the brand strategy, a logo can be illustrated or a wordmark, or a combination of both.
Type Suite
A custom suite of typefaces/fonts that work with the rest of the visual identity. Font licenses are included in my pricing.
Colour Palette
A custom selection of colours for brand elements and photography. I don't just pull colours from a mood board but put a lot of thought into each shade. All colours will be tested for accessibility.
Supporting Brand Elements
A collection of custom patterns, icons, illustrations, etc.
Brand Style Guide
A complete PDF guide with all your brand elements and professional suggestions for future use.
2 Rounds of Revisions
For each deliverable, you have 2 rounds of revisions included to make sure that we absolutely nail it (we barely ever need more than 1).