Product Branding & Strategy
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About this service
Summary
What's included
Brand Strategy Documentation:
Brand Discovery Report: Comprehensive insights into market analysis, target audience personas, competitor analysis, and market positioning. Brand Guidelines: A detailed document outlining brand mission, values, voice, tone, visual identity (logo, colors, typography), and brand messaging.
Logo Design and Variations
Primary Logo: The main emblem that represents the brand. Alternate Versions: Variations of the logo for different applications (e.g., monochrome, stacked, horizontal).
Visual Identity Elements
Color Palette: Defined colors used consistently across all branding materials. Typography Guidelines: Selection of fonts and their usage for headers, body text, etc. Graphic Elements: Illustrations, patterns, or visual motifs enhancing brand recognition.
Packaging Design
Primary Packaging: Design concepts for the product packaging aligned with the brand identity and product positioning. Secondary Packaging/Labels: Designs for additional packaging or labels, if applicable.
Product Collateral
Product Catalogs/Brochures: Designed materials showcasing the product range or specific offerings. Branded Merchandise: Design concepts for merchandise such as apparel, accessories, or promotional items.
Recommendations
(5.0)
Freelancer • Nov 25, 2025
Recommended
So grateful for another opportunity to work with blank space, their projects are always inspiring, thoughtful, which makes the collaboration incredibly rewarding. I loved being part of this one and would be thrilled to work together again
Freelancer • Oct 16, 2025
Recommended
We would like to thank the Blankstudio team for their positive collaboration, which was both engaging for us and enabled us to deliver the project in line with the set goals.
Client • Jan 17, 2024
Recommended
I inquired with Ana for a rebrand and new website. Ana is personable and knowledgeable. Throughout the process, she indicated clear deadlines and was able to move the project along at an efficient pace. I was impressed with the branding strategy and elevated design her team was able to present. Ana was also responsive as I had a lot of questions- never having gone through a website rebrand before. Would recommend Ana and her team to anyone looking to elevate their brand.
Skills and tools
Industries