Brand Strategy & Identity Design
Starting at
$
1,000
About this service
Summary
What's included
Brand Strategy Foundation
1. Mission, Vision, and Core Values. 2. Brand Personality and Tone of Voice. 3. Customer Personas / Audience Profiles 4. Competitive Landscape & Differentiation Analysis
Positioning & Messaging
1. Unique Value Proposition. 2. Key Brand Message Framework (Tagline, Supporting Statements). 3. Storytelling Direction or Brand Narrative. 4. Brand Metaphor (if applicable)
Visual Identity Package
1. Custom Logo Design (Primary + Variations). 2. Typography & Color Palette. 3. Moodboard & Art Direction. 4. Brand Assets & Motifs (e.g. patterns, icons). 5. Brand Style Guide (PDF)
File Formats Provided
1. Logo files in SVG, PNG, PDF. 2. Visual guide in PDF format. 3. Optional: Editable Figma file for handoff
Optional add-ons available:
1. Website Copy. 2. Framer-Ready Landing Page. 3. Naming Consultation
Example projects
Recommendations
(4.9)
Client • Jun 8, 2025
Recommended
I've been working with Anna regularly and couldn’t be happier. She understands the brief quickly, delivers clean and user-friendly designs, and always meets deadlines. A reliable, professional partner who adds real value to every project.
Client • Feb 6, 2025
Recommended
I was stuck customizing my Framer template, but Anna made it effortless. She updated everything—logos, fonts, colors—and now my site looks polished and on-brand. No more design stress—just a site I love. Highly recommend working with her!
Duration
1 week
