What's included

• Current Product UX audit.

  A detailed assessment of the existing product, examining user flow, accessibility, usability, and overall user satisfaction. The audit includes identifying pain points and areas for improvement, providing actionable recommendations to enhance user experience and drive better engagement.

• User Research and Competitive Analysis

  This involves gathering insights from target users through surveys, interviews, or focus groups to understand their needs, motivations, and challenges. Alongside, a competitive analysis is conducted to evaluate industry standards and identify opportunities for differentiation, resulting in a user-centered strategy that aligns with business goals.

• Initial Wireframes of Proposed Design

  Basic wireframes are created to establish the structure and layout of key screens, focusing on functionality and user flow without the distraction of visual design. This early-stage prototype serves as a blueprint for stakeholder feedback, allowing for adjustments before progressing to detailed design.

• Usability Testing Results with End Users

  Real users interact with the proposed design to identify usability issues, testing ease of use, navigation, and overall functionality. Results from these sessions are documented in a report, outlining key findings, pain points, and actionable suggestions for refining the user experience.

• High-Fidelity Prototypes

  Fully developed, interactive prototypes that mirror the final product’s look and feel, complete with visual styling, and user interactions. These prototypes provide a realistic preview of the final design, enabling stakeholders to see how the product will function and allowing for final refinements before development.