✨ Make Your Brand Shine with a Visual Brand Identity GuideSydney Yang
✨ The Design Process
🔮 Discovery Call: We'll book a 1:1 meeting to discuss your creative vision and goals for your brand and establish timelines for your project deliverables. A 50% deposit will be required before we move forward in the design process.
🧠 Brand Questionnaire: You will be sent a brand questionnaire to help determine your target audience, industry, and goals. Based on the results of the questionnaire, I'll begin researching your target audience and select keywords to help articulate your brand.
🦋 Creative Direction: Once we've determined brand keywords, I'll create 3 mood boards to illustrate potential creative directions for your brand. You'll choose one of these mood boards to build off of.
🎨 Logo Development: We'll work together to create 3 different logo variations for your brand including a primary logo, and secondary logo, and a submark. Sample drafts will be sent and we'll discuss any edits, if needed. We can complete a total of 3 rounds of revisions during logo development.
🌈 Colour Palette and Typography: I'll generate a total of 4 colour palettes and 4 typography pairings to help solidify the creative direction of your brand. You'll pick one colour palette and one typography pairing to include in your final brand identity.
🍿 Mock-Ups: Want to see your brand in action? We'll choose 4 mock-ups to illustrate all of the elements of your brand coming together across print and/or digital mediums. These mock-ups will be included in your brand identity document.
🎂 Project Delivery: You'll get your logo files in various formats, your brand mood board, and a brand guidelines PDF document with your logo, colour palette, typography pairings, and a few usage cases/example applications to guide your team.
Sydney's other services
Starting at$1,750
Duration4 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Brand Design
Graphic Designer
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Sydney Yang Toronto, Canada
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✨ Make Your Brand Shine with a Visual Brand Identity GuideSydney Yang
Starting at$1,750
Duration4 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Canva
Brand Design
Graphic Designer
✨ The Design Process
🔮 Discovery Call: We'll book a 1:1 meeting to discuss your creative vision and goals for your brand and establish timelines for your project deliverables. A 50% deposit will be required before we move forward in the design process.
🧠 Brand Questionnaire: You will be sent a brand questionnaire to help determine your target audience, industry, and goals. Based on the results of the questionnaire, I'll begin researching your target audience and select keywords to help articulate your brand.
🦋 Creative Direction: Once we've determined brand keywords, I'll create 3 mood boards to illustrate potential creative directions for your brand. You'll choose one of these mood boards to build off of.
🎨 Logo Development: We'll work together to create 3 different logo variations for your brand including a primary logo, and secondary logo, and a submark. Sample drafts will be sent and we'll discuss any edits, if needed. We can complete a total of 3 rounds of revisions during logo development.
🌈 Colour Palette and Typography: I'll generate a total of 4 colour palettes and 4 typography pairings to help solidify the creative direction of your brand. You'll pick one colour palette and one typography pairing to include in your final brand identity.
🍿 Mock-Ups: Want to see your brand in action? We'll choose 4 mock-ups to illustrate all of the elements of your brand coming together across print and/or digital mediums. These mock-ups will be included in your brand identity document.
🎂 Project Delivery: You'll get your logo files in various formats, your brand mood board, and a brand guidelines PDF document with your logo, colour palette, typography pairings, and a few usage cases/example applications to guide your team.
Sydney's other services
$1,750