Icon Design

Lisa Jacobs

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About this service

Summary

I specialize in designing custom icon packs that are both visually striking and functionally intuitive. Icons are an essential part of any brand’s visual language, offering a quick and engaging way to communicate complex ideas. Each icon is crafted to reflect your brand’s identity, ensuring consistency and scalability across all digital and print mediums.

FAQs

I own the copyrights to the logo and design work?
Yes, once the final payment is made, you will own the rights to the design work.
How many revision rounds do I get?
I typically offer 3 revision rounds at each stage of the process. In most cases, when the strategy phase is thorough and successful, fewer revisions are needed. If the design doesn’t align with your business after three rounds, it usually indicates something was overlooked during the strategy phase. My priority is to guide you and maintain transparency throughout the entire process, ensuring we stay aligned at every step.

What's included

Discovery & Briefing
We begin with a discovery session where we discuss the purpose of the icon pack, your brand’s aesthetic, and specific requirements such as style, number of icons, and where they will be used (e.g., websites, apps, print). This step ensures a clear vision before we start designing.
Style Exploration
Based on the briefing, I’ll present a few visual styles for the icons, ranging from minimalist to more detailed designs, depending on your brand’s look and feel. We’ll work together to refine the direction until it perfectly matches your branding.
Icon List
Once the style is approved, we’ll finalize the list of icons needed.
Design & Iteration
After the sketches are approved, I move on to the detailed design phase, creating the final vector-based icons. Each icon is crafted to maintain a cohesive look across the pack, ensuring consistency in size, line weight, and style.
Review & Revisions
You will have the opportunity to review the first draft of the full icon set. Up to three rounds of revisions are available to fine-tune any details and ensure the icons meet your expectations and align with your brand.
Delivery & Formats
Once the icons are finalized, they are delivered in various formats (SVG, AI, PNG, PDF, etc.), optimized for different uses like websites, apps, or print materials. If required, I can also provide guidelines on how to use the icons within your overall brand identity.

Example projects