Custom website design built around your business goals and target audience. Whether it's a high-converting landing page, a multi-page corporate site, or a Shopify storefront, every layout is mobile-first, accessibility-compliant, and optimised for fast developer handoff. This service does not include development - it produces a complete, production-ready design file.

Brief & Goal Setting: define conversion goals, target audience, and key messages

Moodboard & Style Direction: 2 visual directions presented for client approval before full design begins

Responsive Layout Design: desktop, tablet, and mobile breakpoints for every page

Landing Pages: single-page designs focused on a specific conversion goal (lead capture, product launch, waitlist)

Corporate & Portfolio Sites: multi-page designs with consistent navigation, typography, and component system

Shopify Storefronts: product listing pages, product detail pages, cart, and checkout flow design

Conversion Optimisation: CTA hierarchy, trust signals, and above-the-fold prioritisation

Developer Handoff: annotated Figma file with spacing, typography, colour tokens, and interaction notes

Figma source file with responsive layouts (mobile / tablet / desktop)

Style guide (colours, typography, spacing, components)

Asset export package (SVG, PNG, WebP)

Interaction notes for developers