Full Brand Development by Henrietta HoldernessFull Brand Development by Henrietta Holderness
Full Brand DevelopmentHenrietta Holderness
Cover image for Full Brand Development
Build a brand that lasts: A personalised branding service designed to establish a powerful and attention grabbing visual identity for your business. Transforming your vision into a bold brand that connects authentically with your audience.
Say goodbye to blending in with your competitors, and hello to a new visual identity that extracts the essence of your brand to strategically connect your product to your target audience, making your business impossible to ignore.
This isn’t branding - it’s building a market-ready business that stands the test of time.

What's included

Creative Direction and Moodboard
A visual blueprint of your brand's aesthetic serving as the cornerstone of your strong, recognisable visual identity.
Brand Personality & Tone of Voice
Establish your brand's distinct personality and how they uniquely communicate via their visual identity.
Primary Logo
Crafting your brand's core mark, translating strategic insights into a distinctive visual form.
Secondary Logo
A versatile variation of your core mark to ensure brand recognition across all applications.
Logo Mark
Distilling your brand's essence into a powerful, compact visual mark.
Logo Suite Colourways
Approved colour variations of your logo suite for every application and background.
Brand Colour Palette & Hierarchy
Define your brand with informed colour choices and hierarchy to establish brand recognition, marketplace differentiation and professionalism.
Brand Typography & Hierarchy
Define your brand with informed colour choices and hierarchy to establish brand recognition, marketplace differentiation and professionalism.
Brand Pattern
Bring your brand to life with a seamlessly repeating bespoke branded pattern suitable for use across all applications.
3 Bespoke Branded Assets
Create three strategically chosen brand assets for maximum launch impact: icons, signatures, marketing materials, illustrations, templates, taglines etc.
Mini Brand Guidelines
A concise, 1-page PDF guide for everyday visual identity application.
Full Brand Guidelines
A comprehensive guide to ensure consistency across all visual elements, creating a cohesive and recognisable brand identity. Including usage for brand assets, typeography, colour hierarchy, photography style, etc.
Visual Asset Library
The complete library of visual assets created during the project, provided in all relevant sizes and formats, ready for immediate implementation of your new visual identity.
FAQs
Ambitious founders embarking on their next stage of growth, looking to set their direction with a stand-out brand.
You'll leave with a unique and ownable visual identity, the is strategically crafted to reflect the core of your business, and connect to your ideal customer.
Only 6-8 weeks! (Depending on availability for the Kickoff Call, workshops, and your response time for feedback rounds).
Henrietta's other services
Starting at$4,000
Schedule a call
Duration6 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Brand Designer
Brand Strategist
Graphic Designer
Service provided by
Full Brand DevelopmentHenrietta Holderness
Starting at$4,000
Schedule a call
Duration6 weeks
Tags
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Brand Designer
Brand Strategist
Graphic Designer
Cover image for Full Brand Development
Build a brand that lasts: A personalised branding service designed to establish a powerful and attention grabbing visual identity for your business. Transforming your vision into a bold brand that connects authentically with your audience.
Say goodbye to blending in with your competitors, and hello to a new visual identity that extracts the essence of your brand to strategically connect your product to your target audience, making your business impossible to ignore.
This isn’t branding - it’s building a market-ready business that stands the test of time.

What's included

Creative Direction and Moodboard
A visual blueprint of your brand's aesthetic serving as the cornerstone of your strong, recognisable visual identity.
Brand Personality & Tone of Voice
Establish your brand's distinct personality and how they uniquely communicate via their visual identity.
Primary Logo
Crafting your brand's core mark, translating strategic insights into a distinctive visual form.
Secondary Logo
A versatile variation of your core mark to ensure brand recognition across all applications.
Logo Mark
Distilling your brand's essence into a powerful, compact visual mark.
Logo Suite Colourways
Approved colour variations of your logo suite for every application and background.
Brand Colour Palette & Hierarchy
Define your brand with informed colour choices and hierarchy to establish brand recognition, marketplace differentiation and professionalism.
Brand Typography & Hierarchy
Define your brand with informed colour choices and hierarchy to establish brand recognition, marketplace differentiation and professionalism.
Brand Pattern
Bring your brand to life with a seamlessly repeating bespoke branded pattern suitable for use across all applications.
3 Bespoke Branded Assets
Create three strategically chosen brand assets for maximum launch impact: icons, signatures, marketing materials, illustrations, templates, taglines etc.
Mini Brand Guidelines
A concise, 1-page PDF guide for everyday visual identity application.
Full Brand Guidelines
A comprehensive guide to ensure consistency across all visual elements, creating a cohesive and recognisable brand identity. Including usage for brand assets, typeography, colour hierarchy, photography style, etc.
Visual Asset Library
The complete library of visual assets created during the project, provided in all relevant sizes and formats, ready for immediate implementation of your new visual identity.
FAQs
Ambitious founders embarking on their next stage of growth, looking to set their direction with a stand-out brand.
You'll leave with a unique and ownable visual identity, the is strategically crafted to reflect the core of your business, and connect to your ideal customer.
Only 6-8 weeks! (Depending on availability for the Kickoff Call, workshops, and your response time for feedback rounds).
Henrietta's other services
$4,000