Art Direction for Diverse Projects

Contact for pricing

About this service

Summary

I'm responsible for overseeing the visual style and creative direction of a project, ensuring that the design aligns with the brand’s identity and communicates the desired message effectively. My role includes making key decisions on typography, color palettes, imagery, and layout, while ensuring consistency across all platforms, from print to digital media. Essentially, my goal is the creative visionaries ensuring that all visual outputs meet both artistic and commercial goals.

What's included

  • Conceptual Design Overview

    A detailed presentation of the creative concept, visual direction, and mood boards that align with the brand's vision and objectives.

  • Logo and Branding Elements

    Finalized logo designs, with different formats and variations (color, monochrome, vertical, horizontal), along with icons or other branding elements.

  • Visual Style Guide

    A guide outlining the brand’s color palette, typography, image styles, and general art direction to ensure consistency across platforms.

  • Marketing Collateral

    Print and digital designs such as brochures, posters, banners, and business cards that follow the brand's visual identity.

  • Web and Social Media Assets

    Graphics and layouts for the website, landing pages, and social media profiles, including profile images, cover images, and content templates.

  • Advertising Materials

    Designs for both digital and print advertisements, which may include online banner ads, magazine layouts, and outdoor billboards.

  • Packaging Design (if applicable)

    Custom packaging designs that reflect the brand identity and stand out to the target market.

  • Presentation Templates

    Branded presentation templates for internal or external use, ensuring consistency in corporate communications.

  • Final Deliverables in Multiple Formats

    All final designs provided in various formats (e.g., JPEG, PNG, PDF, SVG) for different uses, such as web, print, or social media.


Skills and tools

Graphic Designer
Logo Designer
Packaging Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Adobe XD
Figma

Work with me


More services