Visual Identity Design for Modern Brands by Dane KowachekVisual Identity Design for Modern Brands by Dane Kowachek
Visual Identity Design for Modern BrandsDane Kowachek
Cover image for Visual Identity Design for Modern Brands
I’m offering a bold and cohesive visual identity tailored to your brand’s personality — including custom logo design, color palettes, typography, and branded assets. Designed to stand out, this service blends strategic thinking with distinctive design to help your brand make a lasting impression across digital and print platforms.

What's included

Logo Design
• Primary logo • Secondary logo or alternate layout (stacked, horizontal) • Icon or favicon version (square format)
Color Palette
• Primary, secondary, and accent colors • HEX / RGB / CMYK codes • Light and dark background variations (if needed)
Typography System
• Headline font(s) • Body copy font(s) • Usage guidelines (e.g., size, spacing, hierarchy)
Brand Elements
• Custom shapes, graphics, patterns, or textures • Brand marks or visual symbols • Optional: minimal graphic library for social/web use
Social Media Kit
• Profile picture (formatted for Instagram, LinkedIn, etc.) • Banner/cover image (LinkedIn, Twitter, etc.) • 2–3 branded post templates (static or editable in Canva/Figma)
Mini Brand Guidelines (PDF or Figma Link)
• Summary of all the above • Usage tips (how to apply logos, use colors/fonts, etc.) • Visual reference for developers/designers
Optional Add-ons
• Full brand book (20+ pages) • Motion logo (animated version for web/social) • Business cards or stationery • Packaging or merchandise mockups • Web style guide (how to apply identity online) • Asset exports for Framer
File Deliverables
• Figma Link (organized and labeled) • Exported Assets: • SVG, PNG, JPG (logo in all formats) • PDF brand guide • Font files (licensed or Google Fonts) • Social templates (Canva or Figma)
Starting at$2,500
Schedule a call
Duration2 weeks
Tags
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Brand Designer
Brand Strategist
Digital Marketer
Service provided by
Dane Kowachek proBerlin, Germany
2
Paid projects
5.00
Rating
27
Followers
Visual Identity Design for Modern BrandsDane Kowachek
Starting at$2,500
Schedule a call
Duration2 weeks
Tags
Adobe After Effects
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Figma
Brand Designer
Brand Strategist
Digital Marketer
Cover image for Visual Identity Design for Modern Brands
I’m offering a bold and cohesive visual identity tailored to your brand’s personality — including custom logo design, color palettes, typography, and branded assets. Designed to stand out, this service blends strategic thinking with distinctive design to help your brand make a lasting impression across digital and print platforms.

What's included

Logo Design
• Primary logo • Secondary logo or alternate layout (stacked, horizontal) • Icon or favicon version (square format)
Color Palette
• Primary, secondary, and accent colors • HEX / RGB / CMYK codes • Light and dark background variations (if needed)
Typography System
• Headline font(s) • Body copy font(s) • Usage guidelines (e.g., size, spacing, hierarchy)
Brand Elements
• Custom shapes, graphics, patterns, or textures • Brand marks or visual symbols • Optional: minimal graphic library for social/web use
Social Media Kit
• Profile picture (formatted for Instagram, LinkedIn, etc.) • Banner/cover image (LinkedIn, Twitter, etc.) • 2–3 branded post templates (static or editable in Canva/Figma)
Mini Brand Guidelines (PDF or Figma Link)
• Summary of all the above • Usage tips (how to apply logos, use colors/fonts, etc.) • Visual reference for developers/designers
Optional Add-ons
• Full brand book (20+ pages) • Motion logo (animated version for web/social) • Business cards or stationery • Packaging or merchandise mockups • Web style guide (how to apply identity online) • Asset exports for Framer
File Deliverables
• Figma Link (organized and labeled) • Exported Assets: • SVG, PNG, JPG (logo in all formats) • PDF brand guide • Font files (licensed or Google Fonts) • Social templates (Canva or Figma)
$2,500