What's included

• Logo Design

  -Primary Logo: The main version of the logo, which represents the core brand identity. -Alternate Logo Variations: Different versions of the logo, such as horizontal, vertical, or simplified versions, for various use cases. -Color Variations: Versions of the logo in different color schemes, including full-color, grayscale, and black-and-white. -Logo Lockups: Logo paired with the company name in various configurations (e.g., stacked, horizontal) for different applications. -Favicon: A small, simplified version of the logo used for website favicons and social media profile pictures.

• Brand Guidelines

  -Brand Style Guide: A comprehensive document that outlines the rules and guidelines for using the brand identity, including logo usage, typography, color palettes, and imagery. -Typography Guidelines: Recommendations for font choices, font sizes, and text treatments to maintain brand consistency. -Color Palette: A set of primary and secondary colors, including color codes (e.g., RGB, HEX, CMYK), to ensure consistent color usage. -Imagery Guidelines: Guidance on the types of imagery, photography styles, and visual elements that align with the brand. -Voice and Tone Guidelines: Recommendations for the brand's communication style and messaging tone.

• Stationery and Collateral

  -Business Cards: Designs for business cards with the new brand identity. -Letterhead: Template for official company letterhead. -Envelopes: Designs for company envelopes. -Presentation Templates: Customized templates for presentations with the new branding.

• Digital Assets

  -Social Media Profile Images: Profile pictures and cover photos for social media platforms with the updated logo and branding. -Email Signature: A branded email signature template for employees. -Website Icons: Icons and graphics used on the company website, such as call-to-action buttons and banners.

• Marketing Collateral

  -Brochures: Design templates for marketing brochures and pamphlets. -Flyers: Templates for promotional flyers. -Posters: Poster designs for events and promotions. -Digital Ad Banners: Banner ad designs for online advertising campaigns.

• Logo Files

  -High-resolution vector files of the logo in formats like AI, EPS, SVG, and PDF, which are scalable without loss of quality. -Web-ready logo files in PNG and JPEG formats for digital use.