Branding & Visual Identity Creation

Starting at

$

50

/hr

About this service

Summary

I offer a complete Branding & Visual Identity service tailored to bring your brand's vision to life. With over 22 years of design expertise, I create unique and memorable brand identities that resonate with your target audience.
My approach combines strategic thinking and creativity, ensuring your brand stands out visually while staying true to its core values.

What's included

  • Brand Discovery & Strategy Document

    Description: A foundational document that outlines the core elements of your brand, including mission, vision, target audience, and brand voice. This document provides a strategic roadmap to ensure every visual element aligns with your business goals. Format: PDF and part on the Figma Main doc. Includes: - Brand mission and values, audience personas, tone of voice guidelines, and mood board. Revisions: Up to 2 rounds of revisions to make sure it matches your brand vision.

  • Logo Design & Variations

    Description: A unique, professional logo that captures the essence of your brand. You’ll receive the primary logo along with variations for different uses, such as a simplified icon version and logo lockups. Formats: Vector files (AI, EPS), high-resolution PNG, and JPG for web and print use. And part on the Figma Main doc. Includes: - Primary logo, secondary logo, and icon version. Revisions: Up to 3 rounds of revisions to fine-tune the design.

  • Brand Style Guide

    Description: A comprehensive brand style guide to ensure consistency across all visual elements. This document includes detailed guidelines on logo usage, colour palette, typography, and iconography. Format: PDF and part on the Figma Main doc. Includes: - Logo usage guidelines (spacing, color variations, backgrounds) - Color palette with HEX, RGB, and CMYK codes - Typography guidelines with font hierarchy - Iconography style and usage instructions Revisions: 1 round of revisions for minor adjustments.

  • Social Media & Marketing Assets

    Description: Branded templates and assets designed for social media and digital marketing to keep your brand consistent across platforms. Formats: Editable files (PSD or Canva) and ready-to-use PNGs. Includes: - Social media profile images and banners (LinkedIn, Twitter, Instagram) - Template for social media posts and stories - Branded email signature Revisions: 2 rounds of revisions on templates.

Recommendations

(5.0)

Pedro Orlando • ih1i

Client • Nov 8, 2024

Ray did an amazing job on Evry. He has a sharp eye for what works visually and created designs that are clear, user-friendly, and look great. From building our brand’s look to designing an interface that’s easy to use, Ray delivered exactly what we needed. He’s also easy to work with—quick to respond and open to ideas. Ray’s work has really helped us make a strong impression, and I’d recommend him to any team looking for a talented designer who keeps things simple and effective.


Skills and tools

Brand Designer

Brand Strategist

Digital Marketer

Adobe Illustrator

Adobe InDesign

Adobe Photoshop

Adobe XD

Figma

Industries

Finance
Health Care