B2B UI Design, reDesign or Improvement

Angela Yvette Smithers

Starting at

$

46.9

/hr

About this service

Summary

Working together with you or your team to prescribe a design that is right for you in your specific context. There is no one-size-fits-all, but the standards for usability and user experience have a minimal threshold.

Process

1. Project Overview
Objective: To design an intuitive, user-friendly interface for a B2B platform that meets the needs of businesses and professionals.
Target Audience: B2B clients, business owners, corporate teams, enterprise-level users.
Key Goals:
Optimize user workflows for business tasks.
Improve usability and accessibility.
Align with company branding.
Ensure scalability and responsiveness for enterprise-level use.
2. User Research and Analysis
Stakeholder Interviews: Gather insights from key stakeholders to understand business requirements.
User Personas: Define primary personas such as business owners, administrators, and team members.
Competitor Analysis: Study competitors’ platforms to identify strengths and areas for improvement.
User Needs & Pain Points: Identify key user needs and pain points based on research.
3. Information Architecture (IA)
Site Map: Define the high-level structure of the platform (main navigation, subcategories, and user flows).
Navigation Structure: Create a logical, easy-to-navigate system.
Content Hierarchy: Define how content should be organized based on user priority and business goals.
4. Wireframing and Prototyping
Low-Fidelity Wireframes: Develop wireframes for key screens to map user journeys and interactions.
High-Fidelity Prototypes: Create interactive, clickable prototypes to demonstrate user flows and interactions.
Iterative Testing: Conduct usability testing on wireframes and prototypes with real users to gather feedback.
5. Visual Design
Design System: Create or adapt an existing design system that includes typography, color palette, UI components (buttons, forms, icons), and branding guidelines.
UI Style Guide: Document visual design principles, patterns, and elements for consistency.
Responsive Design: Ensure the UI is optimized for multiple screen sizes (desktop, tablet, mobile).
Mockups: Develop high-fidelity mockups for key pages/screens (dashboard, user profile, business tools).
6. Usability Testing
Test Plan: Define the scope, goals, and methodology for usability testing.
Test Sessions: Conduct usability tests with target users to observe pain points, confusion, and effectiveness.
Iterative Design: Modify designs based on test findings, optimizing for user experience.
7. Collaboration with Development Team
Design Handoff: Provide all necessary design assets (mockups, style guides, interaction details) to the development team.
Design-Dev Communication: Ensure constant communication between design and development teams to ensure accurate implementation of the design.
Design QA: Review the final product to ensure designs have been implemented correctly, making adjustments as needed.
8. Launch and Post-Launch Activities
Launch Support: Ensure smooth deployment of the UI with the development team.
User Feedback Gathering: Post-launch, gather feedback from real users on the UI to identify any issues or opportunities for improvement.
Iterative Improvements: Continuously monitor performance, user behavior, and feedback to make ongoing improvements.

What's included

  • B2B UI Improvement/Re-Design :1

    Research Findings Document: A summary of stakeholder interviews, user personas, and competitor analysis.

  • B2B UI Improvement/Re-Design :2

    Site Map: The high-level structure and organization of the platform.

  • B2B UI Improvement/Re-Design :3

    Wireframes: Low-fidelity wireframes for key screens and user flows.

  • B2B UI Improvement/Re-Design :4

    Interactive Prototype: A clickable prototype for key interactions.

  • B2B UI Improvement/Re-Design :5

    Design System: A comprehensive design system, including UI components, typography, colors, and styles.

  • B2B UI Improvement/Re-Design :6

    UI Mockups: High-fidelity mockups of key screens (e.g., dashboard, user profile, tools).

  • B2B UI Improvement/Re-Design :7

    Usability Testing Reports: Documentation of usability tests, including findings and recommendations.

  • B2B UI Improvement/Re-Design :8

    Design Handoff Package: Final design assets (mockups, icons, style guide) for development.

  • B2B UI Improvement/Re-Design :9

    Usability Improvement Plan: A list of post-launch improvements based on user feedback and testing. Possible next steps if needed.

Skills and tools

UI Designer

UX Designer

UX Researcher

Figma

Industries

B2B

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