What's included

• Discovery & strategy session

  During the discovery session we'll explore your business from every angle - the business front, foundation, and positioning. We'll discuss your vision, values, target audience, competition, and value proposition. The insights gained from Discovery and Strategy Session will serve as the bedrock for the brand's success. With a well-managed document that captures all the essential elements, we can create a cohesive and compelling brand identity.

• Creative Direction Board x2

  The concepts will showcase different visual directions, including fonts, photography styles, colors, and an overall mood, giving you the options to choose the look and feel that aligns with brands personality and goals at the very initial stage.

• Logo Design x2

  The concepts will be presented alongside the direction board, curated colors, logo variation that cater to different platforms, applications, and sizes (Primary logo, secondary logo, logo favicon etc). Real-time application of the logo.

• Amendments x2

  Considering the input and preferences i will work on minor adjustments or significant modifications. With each round of amendments, we will work collaboratively, seamlessly integrating your feedback to shape the logo concept into a true representation of your brand's identity.

• Final Document

  The final document will be the representation of short guideline document which will include : - Logo system : primary logo, secondary logo, Logo mark, web favicon - Typography system : Primary Typeface, Secondary typeface, Typeface examples. - Color system : Primary Colors, Secondary colors - Brand language : Brand patterns, Supporting graphics. All the files will be delivered in all formats and sizes : PNG/JPEG/SVG/Editable file (AI)/PDF document.