What's included

• Packaging guidelines manual

  This manual contains all ‘what’s, ‘why’s and ‘how’s of your packaging design. This ensures that your packaging is consistent with your overall brand identity. Describing ‘what’ your packaging is, ‘why’ it is designed that way and ‘how’ do you use it. The ‘why’s and ‘how’s are the strategies on which your packaging is designed. This manual gives clear guidelines for colour usage, typography and other design elements.

• First concept designs file

  This file contains the initial sketches and packaging design concepts. It may include various design options with different colours, shapes and typography.

• Technical drawings

  These are the final files for your packaging design and include dimensions of your packaging and other construction details. These drawings will be used by the manufacturers to produce your packaging.

• Mock-up file

  This file contains both 2D and 3D mock-ups to show you how the final product will look and feel. As per your brand requirements you may or may not need 3D mock-ups. In that case, 3D mock-ups will be excluded from this file.