The Game Plan | Strategy Synthesis

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About this service

Summary

The Game Plan service is suitable for entrepreneurs/small businesses that have decided to step up their game within the digital marketing space and are ready to start strategising but are not equipped to execute yet.
From a tailored strategic roadmap aligning with your business objectives to media planning and strategic consulting to effectively position your brand. We can already walk, so let’s start running now!

FAQs

  • Can this service be tailored to my business's needs?

    Absolutely! If you just need to research an audience within the market that you should target, help with strategic roadmap development or just to gauge how much you should be spending on platforms you're running your activity on, I can help with any of those.

  • How do I know what service I need?

    If you're unsure about what services you need, let's book a 20-minute discovery call in to discuss.

  • What is the cost structure of this service?

    I work on a set hourly rate basis. The cost will vary depending on what deliverables are suitable for your business' needs. I always provide a project costing sheet outlining hours of work for each deliverable with cost attributed to it so you know what exactly you're paying for.

  • How do you measure success of this service?

    Completed assessment of chosen channel and proposed media plans/forecasts will be shared and discussed with you once ready to make sure we move in the right direction.

  • What is the time frame for each deliverable?

    This depends on the deliverables within your tailored service, availability and the desired outcomes. I always provide a Gantt chart to track our progress against.

What's included

  • Audience and Market Analysis

    Research of target and relevant audiences and their pain points using micro-profiling techniques. This also includes competitor’s research and their activity within the digital marketing space.

  • Strategic Roadmap Development

    Selection of appropriate paid media channels based on your product/service offerings, target audience and business's objectives.

  • Media Planning and Performance Forecasting

    Forecast of the right level of investment within selected paid media channels based on your budget and objectives to ensure high efficiency, and to avoid budget wastage.

Recommendations

(5.0)

Martin Simo • Nataro

Client • Jun 19, 2024

So happy to come across DANIEL. Before him,oversaturated digital marketing,companies quoting from ££ to ££££,but unable to clearly explain difference in services,claiming "secret know how" etc. Daniel asked me a couple of questions,done his research and prepared in-depth meeting to fully understand my business and to explain every step of his plan. Followed by proposal,timeline & updates about his progress,I can already see results,which,I was told, would take months to come. HIGHLY RECOMMENDED!

Katerina Jebouskova

Client • Jun 19, 2024

Couldn’t be happier with Daniel and his expertise. Not only is he very polite and kind person, but is most importantly very knowledgable in his field. I am beyond satisfied with the results that I was able to see every time I requested and the insights he was willing to provide. Thanks to him we were able to run instagram ads without wasting unnecessary amount of money targeting the wrong crowd.


Skills and tools

Digital Marketer
Marketing Strategist
Digital Marketing Specialist
Facebook Ads
Google Ads
Instagram Ads
LinkedIn

Industries

Digital Marketing
Advertising
Analytics

Work with me